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Morph Activates Mainnet On Ethereum, Accelerating Consumer Blockchain Adoption

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Morph Activates Mainnet On Ethereum, Accelerating Consumer Blockchain Adoption


In Brief

Morph launches its mainnet, offering developers scalable, secure, and user-friendly blockchain experience while opening up possibilities for consumer app development.

Morph Activates Mainnet On Ethereum, Accelerating Consumer Blockchain Adoption

Ethereum Layer 2 consumer blockchain Morph announced the launch of its mainnet, aiming to facilitate the next generation of applications that will appeal to everyday users.

Morph’s consumer layer is designed to tackle the fundamental barriers hindering blockchain adoption. It enables participants in the ecosystem to trade real assets and conduct transactions efficiently. Projects currently in development on Morph can now migrate to the mainnet, allowing them to continue enhancing their technologies.

The Morph consumer layer represents a well-structured ecosystem that integrates various technologies, services, and features, utilizing both optimistic and zero-knowledge rollups to enhance security and performance. The newly launched mainnet provides builders with a scalable, secure, and user-friendly blockchain experience tailored for non-crypto users, opening up possibilities for consumer applications development.

The mainnet promises to deliver high performance through its implementation of optimistic and zero-knowledge rollups. It includes features such as EIP-4844 to reduce transaction costs and facilitates streamlined withdrawals via single-transaction bridging.

Furthermore, Morph aims to equip developers with essential resources to prioritize consumer needs. Its comprehensive builder ecosystem now offers direct access to leading exchanges through its Centralized Exchange Coalition, funding opportunities via its VC Alliance network, extensive incubation and acceleration support, marketing and user acquisition assistance, and technical guidance and resources.

Morph’s Mainnet Builds On Holesky Testnet’s Success With 6M Wallets And 100M Transactions

The launch of Morph’s mainnet comes on the heels of its previous Holesky Testnet, which has demonstrated strong user interest by generating over 6 million unique wallet addresses. Additionally, the testnet has facilitated more than 100 million transactions, indicating the network’s reliability. 

With over 200 projects currently in development, Morph showcases the growing demand for consumer-oriented blockchain solutions, supported by a community of more than 1 million members who align with its vision.

Disclaimer

In line with the Trust Project guidelines, please note that the information provided on this page is not intended to be and should not be interpreted as legal, tax, investment, financial, or any other form of advice. It is important to only invest what you can afford to lose and to seek independent financial advice if you have any doubts. For further information, we suggest referring to the terms and conditions as well as the help and support pages provided by the issuer or advertiser. MetaversePost is committed to accurate, unbiased reporting, but market conditions are subject to change without notice.

About The Author


Alisa, a dedicated journalist at the MPost, specializes in cryptocurrency, zero-knowledge proofs, investments, and the expansive realm of Web3. With a keen eye for emerging trends and technologies, she delivers comprehensive coverage to inform and engage readers in the ever-evolving landscape of digital finance.

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Alisa Davidson










Alisa, a dedicated journalist at the MPost, specializes in cryptocurrency, zero-knowledge proofs, investments, and the expansive realm of Web3. With a keen eye for emerging trends and technologies, she delivers comprehensive coverage to inform and engage readers in the ever-evolving landscape of digital finance.








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Coming to Roblox: Gaming Meets Physical Commerce with Shopify 

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Coming to Roblox: Gaming Meets Physical Commerce with Shopify 


Shopify and Roblox unlock a new quest for innovative brands: real-world commerce capabilities on the ultra-popular gaming platform—coming in 2025. Blurring the lines between gaming and e-commerce, this new partnership enables brands on Shopify to sell physical items directly within their custom Roblox activation. While the ability to purchase real, physical items in an immersive (and/or gamified) experience is not new (peep virtual stores) this integration is a huge leap for commerce in the immersive media space. 

In a world where consumer attention spans are ever-dwindling, gamified experiences reign supreme due to the heightened level of interactivity; brands build on gaming platforms such as Roblox to deepen consumer connections and build brand affinity. With 80 million daily active users and counting, Roblox brand collaborations are a natural tactic to build online communities and cultivate brand loyalty, especially amongst young, gaming-native generations. At 2.4 hours spent daily per user—more daily time spent than YouTube, TikTok, Instagram and Netflix combined—brands are able to reach new and existing customers at scale. 

Learn how to Build Your Brand on Roblox. 

Brands can leverage Roblox’s deeply-rooted social and gaming elements to not only build community among the platform’s hyper-engaged user base, but also incentivize product discovery and encourage purchases with the launch of real-world commerce capabilities. Introducing Shopify checkout functionality into Roblox enables brands on the platform to blend entertainment and commerce. 

With the Shopify integration, Roblox becomes an innovative shopping platform for cutting-edge brands to seamlessly sell physical and digital goods—diverging from traditional e-commerce interfaces into immersive 3D environments. Rather than developing Roblox activations as solely immersive brand marketing or loyalty experiences, brands will be able to adopt gaming as a way to expand their virtual online selling channels. This integration offers brands an opportunity to tap into the lucrative (and growing) gaming market with a clear ROI: driving revenue. 

Without real-world commerce functionality, brands on Roblox are limited to selling digital products for user avatars called UGCs. These popular, digital items range from branded clothing, shoes and accessories to custom hairstyles and makeup looks, and empower user personalization. As players purchase and wear these items across brand worlds, it increases product visibility to the platform’s large, built-in user base. 

By selling physical merchandise alongside digital goods, brands can drive revenue from both realms through their Roblox activations. This is especially significant as many Roblox users emphasize the importance of digital self-expression, and how it relates to their personal, physical style. In a survey conducted by Roblox of 1,500+ Gen Z members, 84% claim their physical style is inspired by their avatar—these respondents reported they were more likely to purchase from a brand in the physical world after trying on their items in a virtual space. 

According to Roblox, 43% of Gen Z users on Roblox want to see brands create twinning items in the physical and digital worlds. This appetite for consumers to match their avatars will help inform brand strategy as the Shopify X Roblox partnership continues to be adopted; brands are likely to tie UGCs with physical goods so that shoppers are able to wear both in real life and virtually. Launching real-world commerce capabilities from Shopify makes this endeavor a seamless experience as players are able to purchase a physical copy along with the digital.

What The Shopify X Roblox Integration Means for the Future of Immersive Retail

As this integration unfolds, we can expect to see innovative retail strategies that redefine the future of commerce. For brands looking to expand their Roblox presence, the Shopify partnership will shift their metaverse strategy to include more shopping focused Roblox experiences: immersive product launch campaigns, virtual experiences for exclusive collectibles, virtual pop-up shops and more. And brands previously reluctant to develop an experience on the platform will be more open as the partnership yields a tangible ROI, with easy-to-digest KPIs.

As major players in their respective spaces, the Shopify X Roblox integration signals a rise in appetite for the immersive commerce market, bringing awareness to what’s possible even outside of the platform. Brands will eventually want to bring the gamification element inherent to Roblox back to their own websites. More control over the look and feel of brand worlds will entice brands to create their own immersive retail experiences such as virtual stores. 

How Brands Can Capitalize on Immersive Commerce

Obsess is the leading immersive shopping platform, building shopping-focused experiences for brands on Roblox. Each Obsess-powered virtual store on Roblox encourages product sales, leveraging custom branded mini-games and tactical merchandising to promote physical and digital purchases. From layout to merchandising, each aspect of design is based on 3D spatial data from over 350 virtual stores. Brands can also extend ROI and distribute their Roblox virtual store across multiple channels and devices: web-based browser experiences, spatial computers like Apple Vision Pro and VR headsets like Meta Quest.  

Whether you’re a brand looking to expand your reach or a player eager to explore new shopping experiences, this collaboration marks an exciting new chapter in the evolution of online commerce in 3D. To learn more about creating shopping-focused experiences on Roblox, book a demo or email contact@obsessvr.com. 



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Engage the Copilot in Viva Engage!

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Engage the Copilot in Viva Engage!


Did you know that you can use Copilot in Viva Engage to create more engaging posts, and get personalized suggestions how to improve your post? Or that you just can have a sparring conversation with AI when you are thinking about posting a message to your community?  Copilot in Viva Engage can help you out as it became generally available at the end of April 2024, so this is not something really new but as autumn advances it a good to remind what you can do with Copilot in Viva Engage. I don’t write about Viva Engage much, but as I had some recent work involving Viva Engage it sparked the idea for this one. Today Viva Engage integrates pretty well with Microsoft Teams, and it allows a great way to create and foster communities along with Teams teams for larger organizations.  

Copilot in Viva Engage is your personal AI assistant that can help you with post creation and recommendations to improve your online presence and engagement in the Engage Teams app or on the web. Copilot in Viva Engage is powered by large language model (LLM), which are a type of technology that can generate natural language text based on your input and context. Microsoft 365 Copilot is running GPT-4o already, so if Copilot in Viva Engage isn’t running that yet it soon will. With Copilot, you can access the power and flexibility of LLMs, with Microsoft Responsible AI protections – right inside your Viva Engage.

How Copilot in Viva Engage handles your data?

Just like all Copilots in Microsoft 365, Copilot in Viva Engage does not store or retain any of the text that you generate or edit with it. Your text or data is not used to train the model.

It only processes the text that you explicitly provide to it, such as when you type in the Copilot box, click on a suggestion, or ask for feedback.

It respects your privacy and does not share any of your text or data with third parties. Copilot in Viva Engage also follows your organization’s data governance policies and settings, such as data residency, retention, and deletion.

Read more the Learn about Data, Privacy and Security for Copilot in Viva Engage.

It is available worldwide for Viva Engage users who have a premium license, which is available with Viva Suite and Communities and Communications licenses. Here are the licensing options for Copilot in Viva Engage:

Microsoft 365 Copilot + Viva Suite = You have Copilot in Viva Engage

Microsoft 365 Copilot + Viva Engage Communications & Communities = You have Copilot in Viva Engage

Viva Suite or Viva Engage Communications & Communities = You have Copilot in Viva Engage

If you have only the Microsoft 365 Copilot license (no Viva Suite or Viva Engage C&C) then you are missing out Copilot in Viva Engage. While it is good that Copilot is available in Viva Engage with Viva Suite and Viva Engage Communications & Communities, I find it a bit odd that Microsoft 365 Copilot license alone doesn’t add Copilot to Viva Engage.

Copilot in Viva Engage is on by default. If you meet the licensing requirements and you don’t see it, it is time to contact your IT Admins and ask why they have disabled it.

You can access Copilot in Viva Engage anywhere you create posts: on the home feed, in a community, a campaign, or on your storyline. When you start writing a new post (or question, poll or any other Viva Engage post type) you can open the Copilot. Viva Engage highlights to open Copilot quite prominently when you are writing the post. Where you don’t see the Copilot, is that if you open your profile and start writing a post to your Storyline from there – probably a bug, since you can click Storyline from the left navigation and start writing a post with Copilot from there.

After clicking Open Copilot, you get a familiar view where Copilot is on the side of your post.

You just tell Copilot what you need. From the “sparkle” button you can open the Prompt guide with predefined prompts – I treat these as shortcuts and ideas. You will end up using your own prompts for the most of the time, especially when creating something unique. I can use Copilot also in Finnish, as it is one of languages Microsoft 365 Copilot 365 supports.

And as with Copilot typically, I can continue the conversation to tune the response.

And when you are happy with Copilots output, just click + Add to post and Copilot will add the text to your draft. If you already have text there, it stays as text is added and it doesn’t replace anything when used this way.

After adding the text, Copilot will notify and remind you about to Keep it authentic with some tips.

Show me how is a useful action, as you can just try it out to see what Copilot suggests.

I took the advantage of Copilot and let it invent my personal story to be added. This is just one example, how you can provide just a minimal information and use AI to create the text for you quickly in all Copilots – not just in Copilot in Viva Engage.

After each response from the Copilot, you can also see shortcuts to “Can you provide a different response?” and “Try again, but this time..”.

Let’s add that to our text. Notice, when clicking Add to post you get a reminder about keeping the text authentic.

Now, I could utilize Copilot more to get some feedback. Note: these are just ideas for you – feel free to use your own words when asking questions from Copilot!

It wasn’t the worst list of questions it predicted. Skipping those, you have of course the full freedom to edit your draft as you like. Copilot is only providing you drafts and suggestions.

Don’t drop reading, there is more! If you select a text in your post, you can tell Copilot to focus on that selected text only.

And you can also return the focus to all text with a click of a button or by pressing the shortcut CTRL+\ (in US keyboards at least, I didn’t yet find the shortcut for Finnish keyboard layout).

Now, let’s get a more click-bait starter line.

Notice that you have the option to add the new text to the post, or directly replace your selection with the generated text.

With a bit of edits, we have a post ready for publishing.

The latest addition to Copilot in Viva Engage is the Copilot adoption community, which became available July 2024. The Copilot adoption community is a community that can be set up to help people to learn more about Copilot in Viva Engage, share their experiences, ask questions, and get tips and best practices from other users and experts. It can also contain learning resources, such as videos, articles, and courses, to help employees get the most out of Copilot in Viva Engage.

Setting the community up is easy. Just create a new community with the wizard when you see it at Viva Engage.

You get default selections, which you can change as per to your needs.

And that’s it. You have a base community for driving Copilot Adoption.

In short, Copilot Adoption Community is just like any other community in Viva Engage. The added part was a wizard that setups up the community and there is also a banner “Welcome to your new community” visible, that reminds to Pin resources, Add members, Review suggested  and Write your first post.

What is cool, a standard feature in Viva Engage communities, is the Intelligent importer. You can easily bring in questions and answers from Word, PDF or .txt file. The Intelligent importer is part of Viva Answers, and is there if you have a Viva Suite or Communities & Communications license. So, if you have Copilot in Viva Engage, you also have the Intelligent importer.

Note: Copilot Adoption Community doesn’t do the adoption job for you, it is just a community that you can set up easily and start using it!

Published by Vesa Nopanen

Vesa “Vesku” Nopanen, Principal Consultant and Microsoft MVP (M365 and AI Platform) working on Future Work at Sulava.

I work, blog and speak about Future Work : AI, Microsoft 365, Copilot, Microsoft Mesh, Metaverse, and other services & platforms in the cloud connecting digital and physical and people together.

I have about 30 years of experience in IT business on multiple industries, domains, and roles.
View all posts by Vesa Nopanen



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Sam’s Club Virtual Gifting & Decor Store | Obsess

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Sam’s Club Virtual Gifting & Decor Store | Obsess


Sam’s Club delights members with their latest virtual winter wonderland, primed for gifting and festive home shopping. The warehouse retailer partnered with Obsess to launch an innovative seasonal experience that up-levels their e-commerce presence, thoroughly engaging online members and driving holiday online shopping and gift-giving from their vast inventory of family-friendly favorites. Set in a 3D pop-up card from the Sam’s Club team, the virtual experience welcomes visitors with jolly decorations, a jingly festive anthem and cozy animations. 

The virtual holiday experience enables members to purchase holiday favorites directly from the virtual store. Visitors can explore products in a charming winter wonderland filled with gently falling snow and warm holiday ambiance. With full e-commerce functionality, members can add any product to their cart directly in the experience and purchase. Those that complete the Holiday Hunt game even get 20% off their next Sam’s Club Hub order. For non-members: the experience also promotes free trials to try out the perks of membership.

Shoppers can discover something for everyone in the holiday Gift Shop—stocked with a wide range of products such as matching plaid for the whole family or LEGO sets for the kid-at-heart, this section of the experience is filled with gifts galore. Visitors can explore products from tech gadgets to luxe designer beauty (curated by influencer Remi Bader), or take a gift recommendation quiz to find the perfect presents for their loved ones. 

At the Decor Inn, users can find cozy home decorations with beautifully crafted displays fit for every style. From everyday artisan rugs to festive mini trees and nutcrackers, the room is filled with a variety of seasonal and evergreen products for members to purchase. Above a crackling fireplace, visitors can even watch Sam’s Club’s latest commercial promoting their speedy service. 

In addition to a seamless e-commerce experience, the virtual experience gives users a comprehensive view of how seasonal products fit into everyday life. Between the twinkly lights, wreath-lined mantles and complete indoor/outdoor setups, there is no shortage of holiday inspiration. Enhanced visualization in immersive environments empowers users to picture how products work for their needs, such as how a 9’ pre-lit tree can fit in their living room. 

This innovative approach to promote gifting and holiday shopping further connects members to the brand and thoroughly engages online shoppers. The Sam’s Club virtual holiday experience plans to expand, opening a Grocery store in the illustrated winter village—offering users a fuller idea of Sam’s Club’s inventory.

To learn more about how to create your own virtual brand world, email us at contact@obsessvr.com or book a demo. 



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Expanding Blockchain Security Through Enhanced Privacy: How DOP is Shaping the Industry’s Future

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Expanding Blockchain Security Through Enhanced Privacy: How DOP is Shaping the Industry’s Future


Expanding Blockchain Security Through Enhanced Privacy: How DOP is Shaping the Industry’s Future

Although blockchain technology is often praised for its decentralization and transparency, it does not inherently offer privacy. 

A distributed ledger safely keeps track of all transactions, and anyone with access to the blockchain can view them. As a result, many individuals and companies might be reluctant to use blockchain networks, especially for private financial transactions.

After all, a transaction can reveal an excessive amount of information about them. Malicious actors can track wallet addresses, keep a tab on asset transfers, and even figure out patterns of transactions. This enables them to link addresses to people, spot substantial transactions, and exploit that information for illicit activities like fraud, extortion, and data breaches.

Individuals aren’t the only ones who care about privacy; big businesses do, too, and that’s often what’s stopping them from fully adopting blockchain.

Businesses deal with several pieces of sensitive information like trade secrets, customer records, and financial information. If any such information ends up on a public blockchain, it could lead to identity theft and financial loss and might even damage their reputation.

Ensuring privacy not only helps keep all of that valuable information safe but also helps companies maintain a competitive edge by preventing competitors from accessing their plans or secrets.

On top of that, privacy rules are very strict in some sectors, such as healthcare in the United States and under Europe’s GDPR. Violating these laws can lead to heavy fines, but by integrating privacy measures on the blockchain, businesses can ensure compliance and stay out of trouble.

Privacy can also enable businesses to build trust. People who buy, work with, or invest in a business want to know that their data is safe. A big part of earning that trust is showing that you care about their privacy.

In the future, privacy will become even more important. After all, as the number of businesses adopting blockchain grows, so will the sheer amount of data. This could spell trouble as security breaches snowball into catastrophic breaches affecting millions.

Along with that, as technology advances, hackers will become even more sophisticated, so privacy safeguards need to improve as well. Additionally, consumers are now more aware of their right to privacy and prioritize businesses that can demonstrate strong privacy practices. This trend will become even more prominent in the future.

So, how can businesses using blockchain protect their privacy? By having a solid blockchain security plan. IBM defines blockchain security as a ‘comprehensive risk management system’ for a blockchain network. The tech giant believes this system should include ‘cybersecurity frameworks, assurance services and best practices to reduce risks against attacks and fraud.’

However, adopting these practices, especially at an enterprise scale and for something as complex as user identity, is a tough act to follow. Yet, one company that has been doing great work in this space is the Data Ownership Protocol.  

Selective Transparency: DOP’s Formidable Differentiator

The blockchain-based decentralized world is founded on the principles of reclaiming control and custody of personal data from monopolistic centralized institutions. However, while preserving the essence of decentralized data sharing, it is crucial to safeguard this data from external malicious actors and fraudsters.

The flexible transparency introduced by DOP ensures that users can choose what to share and with whom, including the visibility of specific tokens or the amount of assets. 

Yet, the uniqueness of DOP’s service offerings does not mean it operates outside the rule book. The company is committed to implementing regulation-friendly privacy. To deliver on its commitment, DOP has collaborated with industry leaders like Chainanalysis and zkMe. 

Chainanalysis is a forerunner in the crypto regulation space and can effectively deliver compliance management solutions for regulatory and operational safety. It also helps avoid interactions with sanctioned activities. zkMe, on the other hand, is the world’s first zk identity oracle that offers anonymous user verifications on-chain for increased security and privacy.

Altogether, DOP’s transparency stems from a robust support infrastructure. DOP is well aware of the issues institutions might face when preparing for large-scale blockchain adoption.

The world of blockchain is diverse. It has public and private networks, permissionless blockchains, and permissioned blockchains. Providers and users, keen to steer through this diverse world efficiently, can fall prey to different sorts of attacks, from code exploitation to employee computers being hacked. There could be 51% attacks, routing attacks, Sybil attacks, Phishing attacks, and more. Therefore, efficient security systems are a must.

However, often, security comes at the cost of compromised efficiency. DOP is a standout example in this aspect as well. It does not let down the users’ experience of the protocol. 

Efficiency Uncompromised: User Experience Enhanced

DOP ensures its service is fast, easy to use, highly compatible, easily accessible, and user-friendly. It prioritizes collaboration and interoperability and has made its service fit for seamless integration with leading wallets and dApps. While zkMe and Chainanalysis are DOP’s core collaborators, it has an official collaboration with Polygon and Layer. It is audited by Hacken. 

Its technology is capable of leveraging zk-SNARKS and ECDSA, the most advanced techs in this field, to give users the power to finely tailor the details they disclose about their assets and transactions while maintaining smooth compatibility with Ethereum dApps and liquidity. 

Efficient operations for DOP means tokens being managed in an external pool, facilitating transfers from external wallets and removing the information from the public, verifying token ownership and transactions without revealing sensitive information, users interacting with the protocol for wallet-to-wallet transfers, ensuring confidentiality and security, and transactions between DOP wallets not leaving on-chain records, enhancing confidentiality.

Overall, DOP envisions a future where individuals, businesses, safe havens, and even single wallets – all can benefit from its services. While users can transact with selective transparency and explore DeFi platforms without exposing them to irrelevant parties, businesses can build trust by blocking any sort of tainted funds flowing into their system. 

Disclaimer

In line with the Trust Project guidelines, please note that the information provided on this page is not intended to be and should not be interpreted as legal, tax, investment, financial, or any other form of advice. It is important to only invest what you can afford to lose and to seek independent financial advice if you have any doubts. For further information, we suggest referring to the terms and conditions as well as the help and support pages provided by the issuer or advertiser. MetaversePost is committed to accurate, unbiased reporting, but market conditions are subject to change without notice.

About The Author


Gregory, a digital nomad hailing from Poland, is not only a financial analyst but also a valuable contributor to various online magazines. With a wealth of experience in the financial industry, his insights and expertise have earned him recognition in numerous publications. Utilising his spare time effectively, Gregory is currently dedicated to writing a book about cryptocurrency and blockchain.

More articles


Gregory, a digital nomad hailing from Poland, is not only a financial analyst but also a valuable contributor to various online magazines. With a wealth of experience in the financial industry, his insights and expertise have earned him recognition in numerous publications. Utilising his spare time effectively, Gregory is currently dedicated to writing a book about cryptocurrency and blockchain.



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IEEE Publishes New Paper Exploring Interoperability for an Open Metaverse

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IEEE Publishes New Paper Exploring Interoperability for an Open Metaverse


Christine Perry presenting at 2024 IEEE International Symposium on Emerging Metaverse (ISEMV)We are excited to announce the publication of “Interoperability is a Fundamental Requirement for the Open Metaverse,” in the proceedings of the 2024 IEEE International Symposium on Emerging Metaverse (ISEMV) held in conjunction with this year’s IEEE Symposium on Mixed and Augmented Reality (ISMAR).

The paper defines technological interoperability and makes the case that an open and inclusive metaverse must prioritize interoperability in order to integrate with past, present, and future IT components. The paper advocates for collaboration within and across industries to create standards that enable innovation and integration at scale.

In the paper, Forum board member Christine Perey explores how the rapid evolution of metaverse technologies hinges on the ability to connect and integrate diverse systems at scale. Risks posed by siloed, proprietary platforms include fragmentation and barriers to innovation. Without interoperability, developers and customers will suffer from “lock in” and be unable to easily choose and personalize their user experiences. Perey outlines three zones where the Forum’s members are advancing the development of interoperability but stresses that there are many more requirements that will need similar investment for success. By identifying requirements in Forum working groups, members are helping Standards Development Organizations to prioritize their metaverse standardization efforts. These efforts are crucial in enabling the full potential of immersive experiences and digital interactions.

By bringing together over 2,600 members, including technology providers, developers, and standards organizations, the Metaverse Standards Forum acts as a hub for pre-standardization discussions, the development of interoperability frameworks, and the promotion of existing and emerging standards. Its working groups are tackling vital areas such as 3D asset interoperability, real/virtual world integration, and identity management, ensuring that the foundational building blocks of the Metaverse are open and interoperable across platforms. This work paves the way for a more inclusive, scalable, and innovative Metaverse.

The Metaverse Standards Forum is actively working on interoperability initiatives shaping the future of the Metaverse. Join us in this mission!

Please read the full paper here, this is also available in the IEEE Xplore library. Please also explore the slides from the ISEMV presentation.



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CoinShares: Bitcoin Investment Products See $920M In Inflows Last Week, While Ethereum-Based Face Largest Outflows

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CoinShares: Bitcoin Investment Products See 0M In Inflows Last Week, While Ethereum-Based Face Largest Outflows


In Brief

CoinShares noted that total inflows for the year have reached $27 billion, nearly tripling the previous record of $10.5 billion set in 2021.

CoinShares: Bitcoin Investment Products See $920M In Inflows Last Week, While Ethereum-Based Face Largest Outflows

European alternative asset manager specializing in digital assets, CoinShares, published its latest report, indicating that digital asset investment products experienced inflows of $901 million this month, accounting for 12% of the total assets under management, making it the fourth-largest month for inflows on record. Overall, total inflows for the year have surpassed $27 billion, nearly tripling the previous record of $10.5 billion set in 2021.

The United States led the way with inflows of $906 million, while other regions showed varied results. Germany and Switzerland witnessed inflows of $14.7 million and $9.2 million, respectively, but Canada, Brazil, and Hong Kong saw modest outflows of $10.1 million, $3.6 million, and $2.7 million, respectively.

Bitcoin was the primary focus, generating inflows of $920 million. Interestingly, this surge was not mirrored by inflows into short-Bitcoin positions, which experienced minor outflows of $1.3 million. CoinShares suggests that current Bitcoin prices and inflows are heavily impacted by US political dynamics, particularly the recent rise in poll numbers for the Republican Party.

In contrast, Ethereum faced the largest outflows of any asset last week, totaling $35 million, while Solana registered the second-largest inflows at $10.8 million.

Furthermore, blockchain equities are showing signs of recovery, with inflows for the third consecutive week amounting to $12.2 million last week.

Bitcoin And Ethereum Record Price Gains Amid ETF Market Activity

As of the writing time, Bitcoin is priced at $68,541, indicating an increase of 2.22% in the past 24 hours. During this period, the cryptocurrency’s trading range varied between $66,968 and $68,546. Interestingly, Bitcoin started the week positively, coinciding with considerable inflows into spot Bitcoin exchange-traded funds (ETFs).

In contrast, Ethereum has experienced a price increase of 2.60% over the last 24 hours, now trading at $2,534. The intraday trading range for Ethereum was recorded between $2,462 and $2,537, according to CoinMarketCap. However, it is noteworthy that the coin’s recent upward movement appears, despite outflows from spot Ethereum ETFs observed over the past week.

Disclaimer

In line with the Trust Project guidelines, please note that the information provided on this page is not intended to be and should not be interpreted as legal, tax, investment, financial, or any other form of advice. It is important to only invest what you can afford to lose and to seek independent financial advice if you have any doubts. For further information, we suggest referring to the terms and conditions as well as the help and support pages provided by the issuer or advertiser. MetaversePost is committed to accurate, unbiased reporting, but market conditions are subject to change without notice.

About The Author


Alisa, a dedicated journalist at the MPost, specializes in cryptocurrency, zero-knowledge proofs, investments, and the expansive realm of Web3. With a keen eye for emerging trends and technologies, she delivers comprehensive coverage to inform and engage readers in the ever-evolving landscape of digital finance.

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Alisa Davidson










Alisa, a dedicated journalist at the MPost, specializes in cryptocurrency, zero-knowledge proofs, investments, and the expansive realm of Web3. With a keen eye for emerging trends and technologies, she delivers comprehensive coverage to inform and engage readers in the ever-evolving landscape of digital finance.








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Metahero (HERO): Transforming the Metaverse with Realism – Metaverseplanet.net

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Metahero (HERO): Transforming the Metaverse with Realism – Metaverseplanet.net


In the rapidly evolving world of the metaverse, few projects have captured as much attention as Metahero (HERO). With its focus on ultra-realistic 3D avatars and digital assets, Metahero aims to redefine how we interact with the virtual world. This article dives into what makes Metahero unique, its key features, the technology behind it, and how it is positioned to play a pivotal role in the metaverse ecosystem.

What is Metahero?

Metahero (HERO): Transforming the Metaverse with Realism

Metahero is a blockchain-based project designed to bridge the gap between the physical and virtual worlds. Leveraging advanced 3D scanning technology, Metahero allows users to create lifelike avatars that can be used across metaverse platforms. The project’s native token, HERO, facilitates transactions within the Metahero ecosystem, enabling users to buy, sell, and trade digital assets and experiences.

The Vision of Metahero

The vision behind Metahero is ambitious. In a world where the metaverse is becoming increasingly central, Metahero seeks to offer a solution that brings hyper-realistic digital identities to life. Unlike traditional avatar creation tools, which often result in stylized or cartoonish avatars, Metahero’s approach ensures that every scan is as close to the real person as possible. This is achieved through its partnership with Wolf Digital World (WDW), a 3D technology company known for producing the highest fidelity 3D scans in the industry.

Key Features of Metahero

Ultra-Realistic 3D Scanning: Metahero’s technology captures the minutest details of a person’s appearance, resulting in an avatar that looks almost identical to them. The scanning booths are equipped with 200 Sony A7R cameras capable of creating avatars in stunning detail.

Digital Asset Creation: Beyond avatars, Metahero enables the creation of digital assets. This could range from in-game items and virtual collectibles to artwork that can be minted as NFTs (non-fungible tokens).

Metahero’s Ecosystem: The HERO token serves as the backbone of the Metahero ecosystem. Whether users are looking to scan themselves, acquire a digital asset, or engage in metaverse transactions, HERO is the primary medium of exchange.

Interoperability Across the Metaverse: Metahero’s 3D avatars and assets are designed to be compatible with multiple metaverse platforms. This ensures that users can have a consistent digital identity across different virtual worlds.

Focus on Privacy and Ownership: Unlike centralized avatar creation platforms, Metahero prioritizes user privacy and ownership. Users have full control over their avatars and assets, thanks to blockchain technology that guarantees secure ownership rights.

How Metahero Works

The Metahero ecosystem revolves around its 3D scanning booths located in strategic locations worldwide. Users step into these booths to create a high-fidelity avatar that can be stored on the blockchain. Here’s a simplified breakdown of the process:

Step 1: Scanning: Users enter a Metahero scanning booth, where multiple cameras capture their 3D image from every angle.

Step 2: Avatar Creation: The raw scan data is processed and converted into a 3D avatar using advanced software. This avatar can then be exported for use in compatible metaverse environments.

Step 3: Transactions with HERO: To finalize the scan or to acquire any digital asset, users pay with the HERO token.

Metahero Token (HERO) and Its Role in the Ecosystem

The HERO token is an integral part of the Metahero ecosystem. It enables transactions within the platform and ensures that users can purchase, sell, and trade 3D avatars and other digital assets seamlessly. HERO is also traded on major cryptocurrency exchanges, allowing investors to support the project directly.

The token has been designed with a deflationary model, meaning a small percentage of HERO tokens are burned with each transaction, reducing the overall supply and potentially increasing the token’s value over time.

Metahero’s Place in the Metaverse

As the metaverse continues to expand, Metahero offers a unique proposition by focusing on ultra-realism. The ability to create digital identities that closely resemble real individuals has applications in gaming, social media, virtual events, and e-commerce. By providing a way to bring real-world assets into the digital realm, Metahero enhances the value of virtual experiences and broadens the scope of what can be achieved in the metaverse.

Future Prospects and Roadmap

Metahero is committed to expanding its ecosystem by deploying more scanning booths worldwide and forming partnerships with leading metaverse and gaming platforms. As the metaverse continues to mature, Metahero’s high-quality avatars are likely to be in high demand for users who want a digital presence that mirrors their real selves.

In the world of blockchain technology and the metaverse, Metahero stands out as a project focused on creating a truly immersive digital experience. With its HERO token fueling a dynamic ecosystem of 3D avatars and digital assets, Metahero is poised to play a significant role in shaping the future of the metaverse. Whether you’re an investor, a metaverse enthusiast, or simply curious about the next frontier of digital interaction, Metahero is a project to keep an eye on as the boundaries between reality and the virtual world continue to blur.

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Gemini 2.0 Launch Date Officially Announced , Countdown Begins – Metaverseplanet.net

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Gemini 2.0 Launch Date Officially Announced , Countdown Begins – Metaverseplanet.net


The launch date for Google’s Gemini 2.0 model has been officially announced, creating excitement in the tech community. After introducing its first version last December, Google is set to release Gemini 2.0 this December, aiming to expand its user base and deliver enhanced capabilities.

Gemini 2.0: Details Awaited as Performance Expectations Rise

Gemini 2.0 follows the initial Gemini 1.0 and its various iterations: 1.0 Pro, integrated with Bard, the Nano model included in the Pixel 8 Pro, and the 1.0 Ultra, which launched on Gemini Advanced in February. Gemini 2.0’s release will occur after the February launch of Gemini 1.5.

Reports suggest that while Google aims for Gemini 2.0 to deliver improved performance, initial evaluations indicate that the advancements may be modest, a challenge faced by other companies developing large models. Additionally, the launch of Project Astra is anticipated to add camera and visual enhancements to Google’s Gemini Live platform.

Meanwhile, OpenAI is also set to unveil a new model in December, though specific details remain under wraps.

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Microsoft’s Bitcoin Investment Proposal: Shareholder Vote Needed – Metaversplanet.net

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Microsoft’s Bitcoin Investment Proposal: Shareholder Vote Needed – Metaversplanet.net


Microsoft’s Potential Bitcoin Investment Sparks Debate for December Shareholder Meeting

A noteworthy development has emerged regarding US-based tech giant Microsoft. The company has revealed plans to discuss Bitcoin investments at its upcoming shareholder meeting on December 10, 2024. While Microsoft’s Board of Directors has shown reservations about the idea, investor perspectives on this topic are also of high importance and could shape the final decision.

According to a recent filing submitted to the U.S. Securities and Exchange Commission (SEC), Microsoft will address several agenda items at the meeting, one of which includes a proposal for investing in Bitcoin. The idea stems from the recommendation of a think tank that believes in Bitcoin’s potential for financial resilience.

Why Is Microsoft Considering Bitcoin?

Microsoft's Bitcoin Investment Proposal: Shareholder Vote NeededMicrosoft's Bitcoin Investment Proposal: Shareholder Vote Needed

Supporters of the Bitcoin investment proposal argue that Bitcoin could serve as a hedge against inflation, helping Microsoft to protect its assets from inflationary pressures. They see Bitcoin as an exceptional investment tool with potential benefits for Microsoft’s long-term financial strategy.

However, the Board of Directors has expressed skepticism, labeling the proposal as “unnecessary.” According to Microsoft executives, the company already evaluates a variety of investment avenues, which include but are not limited to Bitcoin. The shareholder meeting on December 10 will shed light on whether investors’ voices will influence Microsoft’s stance on Bitcoin.

This decision could mark a significant shift in Microsoft’s investment strategy if shareholders advocate for it.

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