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Fashion’s AI Early Adopters – University of Fashion Blog

Fashion’s AI Early Adopters – University of Fashion Blog


Lessons in 3D and AI design at University of Fashion (Image credit: University of Fashion)

In an industry where fashion trends can come and go at warp speed, you’d expect our industry to embrace 3D & AI with open arms. Not so fast.

Over the past 50 years, I have witnessed initial resistance to using CAD tools for drawing and PDS for pattern making. But today the industry can’t imagine doing without programs like Photoshop & Illustrator along with digital pattern drafting and grading tools.

With the launch of our 3D and AI for fashion design lessons at University of Fashion, we have received emails that challenge the use of these tools as “real designing.” However, I’m here to tell you that these are just tools and, they are here to stay. While some people see AI as a threat, and that it could replace certain jobs, the reality is that it’s a tool used to enhance human work.

McKinsey analysts predict Generative AI could boost fashion industry profits by $150 billion to $275 billion by 2030 and in their recent survey claim that “73% of global fashion executives consider generative AI to be an important strategic priority”.

Therefore, embracing AI for tasks like designing, merchandising, production, marketing, promotion and sales is the way to go. In this blog post I will explore how some fashion brands have already incorporated AI into their design process and are even using it to create legacy archives.

Fashion’s AI Early Adopters

Using AI for Trend Prediction & On-Demand Fashion

Desigual launched an "On Demand" collection designed with AI technology (Image credit: cross-border-magazine.com)

Desigual launched an “On Demand” collection designed with AI technology (Image credit: cross-border-magazine.com)

In 2023, the Spanish fashion brand Desigual launched its first Online Only On Demand collection. The garments and denim bags were produced once the customer bought them online, with an estimated manufacturing time of 90 days.

This innovation allowed the brand to make better forecasts for raw material needs and logistics. According to Desigual, the key to success in this process has been learning to manage the technology to enhance creativity. This strategy not only improves efficiency but also offers a more personalized and sustainable fashion experience for consumers.

Tommy Hilfiger’s interactive mobile game utilizing AI (Image credit: hypebeast.com)

Tommy Hilfiger’s interactive mobile game utilizing AI (Image credit: hypebeast.com)

Designing using AI

Collina Strada and Heliot Emil used generative AI tools for their Spring/Summer 2024 collection. (Image credit: NFM Magazine)

Collina Strada and Heliot Emil used generative AI tools for their Spring/Summer 2024 collection. (Image credit: NFM Magazine)

G-Star RAW integrated AI into the design of their 2024 collection (Image credit: Reddit.com)

G-Star RAW integrated AI into the design of their 2024 collection (Image credit: Reddit.com)

Designing Prints using AI

Bach Mai and Monse used AI to develop prints for their Fall 2024 collections. (Image credit: blog.newarc.ai)

Bach Mai and Monse used AI to develop prints for their Fall 2024 collections. (Image credit: blog.newarc.ai)

Hillary Taymour for Collina Estrada used AI to create prints for Spring 2024. (Image credit: blog.newarc.ai)

Hillary Taymour for Collina Estrada used AI to create prints for Spring 2024. (Image credit: blog.newarc.ai)

Keeping a Designer’s Legacy Alive using AI

Norma Kamala uses AI to preserve her legacy. (Image credit: Glossy.co)

Norma Kamala uses AI to preserve her legacy. (Image credit: Glossy.co)

In 2023, designer Norma Kamali partnered with Meta Maison to develop a proprietary AI model trained on her archives. In February 2024, she showcased her AI-generated designs in an installation called, Fashion Hallucinations. Kamali told Glossy magazine, “AI is set to shape the industry’s approach to archiving and to facilitate creative longevity”.

Consider AI tools not as replacements for your work, but as powerful allies that amplify your abilities and bring your imaginative concepts to life.

To view our first AI lesson, click here. And our newest lesson: AI: Midjourney- The User-Friendly AI Platform

And our newest lesson: AI: Midjourney- The User-Friendly AI Platform

Our newest lesson: AI: Midjourney- The User-Friendly AI Platform



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Luxury Gifts for Men That Scream Class & Exclusivity

Luxury Gifts for Men That Scream Class & Exclusivity




March 22, 2025








Luxury gifting is considered an art. All you need to be able to do is treat the gifting with the utmost thoughtfulness and attention to detail. One should know their recipient’s taste and lifestyle. Finding a suitable gift for the distinguished man in your life is very difficult. Luxury gifts do not solely comprise material possessions, but they are the goods that stand for their exclusivity, craftsmanship, and timeless allure. An exquisite luxury item, sorts the feeling of appreciation and admiration for it and makes the recipient feel treasured.

Luxury gifting could offer no shortage of exquisite choices, finely made watches or leather goods, perfumery, and luxury travel pieces. It is all about grandeur and making a mark. Match whatever you choose with his personality and lifestyle, a classic piece that he would love forever, or a treat one that would become a cherished memory. To ensure you ease your quest, we have formulated a list of brilliant luxury accessories gifts that are assured to make a lasting impression.

1. Designer Watches

Designer Watches

A luxury, as a timepiece, is more than just an accessory, it speaks a statement. A good timepiece does not just elevate a man’s style, it says a lot about his character and accomplishments. Famous brands like Rolex, Patek Philippe, and Audemars Piguet make masterpieces that serve to be both functional and collectible. These watches have been well built, with perfect movements alongside designs that have a timeless aspect, capable of being passed down as heirlooms for generations.

A classic dress watch, a rugged dive watch, or a sophisticated chronograph, investing in a high-end wristwatch will always be a smart investment. You can go for the more personalized option of custom engravings or custom designs wherein the gift stands out with exclusivity. A luxury watch is not just a mechanism to tell time, it is a statement of success, elegance, and sophistication.

2. Bespoke Leather Goods

luxury gifts for men

Indeed, leather goods present an irresistible charm and utility in the world of luxury gift choices. A well-shaped wallet, office briefcase, and luggage are paired with high-end leather gadgets like accessories. Some brands offer elegant pieces as limited-edition products. Bottega Veneta, Hermès, and Louis Vuitton produce exquisite items made of the finest materials, ensuring durability and aesthetic appeal. A leather wallet or cardholder with customized embossing will give it a personal and thoughtful touch.

For professionals who appreciate both style and function, a premium briefcase or business bag would be a perfect choice. For a voyager, a monogrammed leather duffle bag or a luggage set makes for an incredible gift blending practicality with sophistication. Custom-made leather pieces stay in style, aging with grace and being an eternal investment. An exquisitely crafted leather accessory not only amps up the daily essentials but also adds an air of refinement and exclusivity truly worthy of any unforgettable gift.

3. High-End Fragrances

High-End Fragrances

The perfumes make an excellent gift because a signature smell rests at the core of a man’s personality. Provided that they come from perfume houses of renown names, such as Creed, Tom Ford, and Clive Christian, for the finest scents that emanate elegance and individuality. Unlike the colognes at the mall, luxury perfumes have rare and more expensive components, designed to guarantee long-lasting fragrance with a covert aura. Rich woody compositions and fresh citrus bouquets help tell this unique story with each fragrance.

Many luxury brands also offer bespoke perfumery services to help you design a unique scent just for him. Limited is exclusive with the words “Eau de Toilette”. Alongside is a really great-looking box. Gifting high-end fragrances is no longer merely gifting fragrances; it is a sensorial gift of chicness that begets confidence and charm and gets well remembered wherever he goes.

4. Tailored Suits & Apparel

luxury gifts for men

The charm that a perfectly tailored suit exudes is unmatched. But then again, a sharp suit caters not only for confidence but an untold level of individual style and attention to detail. Bespoke suits cut to perfection and made of premium fabrics are crafted by luxurious brands such as Brioni, Ermenegildo Zegna, and Tom Ford. A great tailored suit means a great investment, a taste which the man will cherish as he puts on a timeless suit for the very first formal reception, business meeting, or a glamorous evening out.

Other posh-style clothing could also include chic menswear, including tailored suits, cashmere sweaters, and designer knitwear from luxury brands such as Balenciaga, Gucci, or Loro Piana. Certain brands provide bespoke tailoring services, allowing customers to request fabrics and linings with embroidery. Having one’s suit made to measure is a luxurious treat in itself. Whether a bespoke suit or a cashmere sweater, tailored apparel will prove one’s style.

5. Luxury Tech Gadgets

Luxury Tech Gadgets

For the technologically adept, the best gadgets make for an ideal, trendy gift. While luxury technology caters to the performance-conscious, such gadgets combine great technology with a spectacular look. From high-fidelity wireless headphones by Bang & Olufsen to cutting-edge smartwatches from Tag Heuer and Hublot, premium tech accessories instantly elevate the everyday experience. Stylish designer mechanical keyboards, ultra-thin laptops, and high-end gaming consoles appeal to persons who enjoy great performance technology delicately interlaced with style. On the other hand, limited-edition gadgets, including gold-coated high-end smartphones and luxury smart-home devices, are unique gifts.

For the music lover, an expensive high-fidelity home audio system can transform their living room into a concert hall, whereas a limited-release record player can reintroduce the magic of vinyl into a small apartment. Other great options include a luxurious drone with advanced photography features or perhaps a high-tech espresso machine for coffee lovers. From gifts for the workaholic to the traveler or gifts for the entertainment junkie, luxury technology gifts lend an elegant touch with cutting-edge innovations to everyday life and are truly great gifts for people who appreciate modern excellence.

6. Luxury Fashion Accessories

luxury gifts for men

In terms of couture, luxury fashion accessories elevate a man’s look and style from ordinary to extraordinary. The Hermès and their iconic designer belts, followed by chic sunglasses by Cartier or Tom Ford, can grace any outfit and offer the wearer a refined look. Gucci, Burberry, and Prada provide scarves, ties, and cufflinks that are known as the classic symbols of elegance.

The practicality of a luxury belt cannot be overstated as it makes any outfit noticeable with a unique class. Cashmere-lined leather gloves or a silk pocket square brings elegance to formalwear. A designer wallet or a pair of high-end sneakers, comfortable but chic, offers the perfect gift. The wrist cuff, made from rare materials, or a limited-edition designer hat can add an exclusive finesse to modern outfit styles. Fashion accessories are the low-key yet impactful way of highlighting the chicest style, making this an ideal gift idea for any occasion when it comes to luxury gifting.

7. Premium Travel Essentials

Premium Travel Essentials

High-end travel essentials enhance both style and convenience for travel enthusiasts. Luxury luggage from Rimowa, TUMI, or Globe-Trotter guarantees that every journey begins with sophistication. Monogrammed passport covers, designer travel kits, and high-tech noise-canceling headphones make travel more enjoyable and stylish. A luxurious cashmere travel blanket or high-end leather weekend bag adds to the comfort and elegance of any trip. A travel organizer or designer garment bag affirms his pursuit of maximized efficiency and accomplishes the total placement of his essentials.

The final extravagance of a gift could be lounge access to first-class airlines or an organized gift of luxury travel, i.e., a bespoke vacation at an exclusive resort. For every man who travels on business or leisure, these essential trinkets will not only beautify the travel process but reflect on his unique taste as well. Travel embodies the essence of contemporary luxury, and gloriously furnishing its procedural fluidity with practical and pleasant means is perhaps a sweet and striking gesture.

8. Bespoke Jewelry & Cufflinks

luxury gifts for men

Jewelry and cufflinks are classic accessories that add refinement and elegance to any man’s wardrobe. Custom wares add a personalized touch, guaranteeing a thought-provoking gift with great meaning related to the recipient’s style and personality. Luxury brands such as Cartier, Van Cleef & Arpels, or Tiffany & Co. have offered exquisite pieces crafted in the finest materials, such as gold, platinum, and diamonds, ensuring high-end quality and sophistication.

Engraved cufflinks, personalized to feature initials, a family crest, or significant dates, are a memorable gift that adds a personal and classy touch to formal attire. Signet rings, classic tie pins, or a sleek, diamond-accented bracelet offer further opportunities to enhance a man’s look with subtle luxury. The craftsmanship that goes into bespoke jewelry wraps it in beauty and longevity, becoming treasured family heirlooms that could be passed along generations. For the man who appreciates exclusivity, a unique jewelry piece created specifically for him takes luxury gifting to another level altogether.

9. Exclusive Experience Packages

Exclusive Experience Packages

For the guy who has it all, this can be an experience that can complete the gift by conveying more meaning than material possessions. Curated luxury travel experiences immerse adventure and relaxation like never before, unique itineraries matched to personal needs. A private yacht charter in the Mediterranean, a sojourn in a secluded overwater villa in the Maldives, or a tailor-made safari in Africa, endless choice.

Luxury travel experiences frequently offer VIP treatment, featuring private chefs, customized excursions, and first-class lodging in some of the most opulent resorts globally. Some experiences are exhilarating, such as heli-skiing in the Swiss Alps, scuba diving in the Great Barrier Reef, and driving exotic supercars along picturesque Italian roads. Others focus on relaxation, providing spa retreats in Bali and cultural immersions in historic European cities.

Travel companies offer an extra-special personal touch with concierge services that will arrange everything from fine dining reservations to exclusive private museum tours. Generally regarded as the gift of memories to last for a lifetime, luxury travel experiences will be a hit to someone who values experiences, not possessions.

10. Personalized Luxury Subscription Boxes

luxury gifts for men

For him, who has a soft spot for exclusivity, a membership to an elite private club is one of those gifts that offers ample honors and other benefits. Such memberships sector into access to a world of unrivaled dimensions when something came about. Options include membership at elite golf clubs like Augusta National or St. Andrews, private business clubs like Core Club or 5 Hertford Street, or exclusive wellness clubs catering to spa and custom fitness programs.

Most private clubs offer culinary delights, star-studded events, and personal concierge service tending to every whim. Some memberships may also include high-end travel benefits, invitations to VIP events, and access to private city lounges across the globe. For those who love cars, a membership in a supercar club provides opportunities to drive the most wanted cars in the world without the burden of ownership.

By gifting him a private club membership, you did not simply give him access to elite services, you offered an opportunity to mingle with like-minded individuals while luxuriating in a lifestyle of exclusivity and elegance. Recruiting personal pleasure and professional networking, this would be one of the classiest gifts to receive.

Conclusion

Luxury gifting involves more than buying a luxurious item, it involves finding something meaningful enough, a gift that corresponds with the person’s passions, interests, and lifestyle. Whether this may be a classic designer watch, an exquisite bottle of rare whiskey, or a unique travel experience in style, gifts go beyond their monetary value to exude prestige, craftsmanship, and an appreciation for all things beautiful in life.

When you opt for a luxury gift tailored to his tastes, you’re not just giving an object but an experience, myriad elegance-inducing memories to cherish. Whatever the occasion may be, a well-thought-out luxury gift ought to make him feel you honed into the moment where your appreciation will always linger on. After all, the true luxury is in the details, and a good gift speaks the language of the art of living well.







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Best Cartier Watches of All Time – Explore Iconic Luxury Watches

Best Cartier Watches of All Time – Explore Iconic Luxury Watches




March 21, 2025








Cartier has become synonymous with luxury watchmaking, blending innovation with eternal style. Famous for its rare designs, astounding craftsmanship, and long-standing history, it has produced some of the rarest timepieces in history. Each watch narrates a tale of refinement, accuracy, and art, ensuring that Cartier remains boundlessly prestigious for generations. The guide ventures through twenty-five of the finest creations that have unfailingly left their mark on horology.

1. Cartier Santos

Cartier Santos

The Santos, launched in 1904, is arguably one of the world’s first wristwatches. Designed for aviator Alberto Santos-Dumont, it bears a square case and exposed screws, a horological classic. Being from an aviation legacy and given a modern twist, the Santos is still a fashionable choice by those who celebrate excellence from bold design. Available in all manner of metals, sizes, and options, it straddles the fine line between sporty and dressy.

2. Cartier Tank Louis Cartier

best cartier watches of all time

Inspired by the military tanks developed during World War I, the Tank Louis Cartier is said to be a 1922 extension of the original Tank. With a rectangular case and royal blue cabochon crown, Roman numerals adorn this piece and display Cartier’s signature elegance. Cultural celebrities such as Andy Warhol and Princess Diana further cemented the prestige of the Tank Louis Cartier as an undying classic. Proceeding with the luxury of gold and platinum, the luxurious feel is added with a flat profile and sleek design. Whether fitted alongside a leather strap or bracelet, the Tank Louis Cartier still signifies luxury itself.

3. Cartier Ballon Bleu

Cartier Ballon Bleu

With its smooth, rounded case and distinctive crown integrated within the case design, the Ballon Bleu was launched in 2007. The crown, which is a blue cabochon sapphire, is uniquely featured as it is partially enclosed in a curved crown guard. Unique guilloché dial, Roman numerals, and sword-shaped hands unmistakably announce it as a Cartier. It’s available in different sizes and materials, such as steel, gold, and diamonds, and is adored by both men and women alike. A modern icon for Cartier, the Ballon Bleu is often pared down to comfortable wear and timeless elegance, often seen on celebrities or regal personalities.

4. Cartier Pasha de Cartier

best cartier watches of all time

Originally created in the 1930s and resurrected in 1980, the Pasha de Cartier is among the boldest and most characterized watches made by the brand. The watch contains Arabic numerals rather than Roman numerals and has a distinctive screw-down crown cover affixed by a little chain. Known as one of the sportier Cartier pieces originally made water-resistant, the round case has a big dial and exquisite detailing that flows seamlessly from experience into luxury. Now, it’s updated with interchangeable straps for day/night looks and added versatility. 

5. Cartier Drive de Cartier

Cartier Drive de Cartier

Sleek and curved in case, because of this cushion-like setting, the Drive de Cartier bears testimony to modern and classic watchmaking-centric influences of vintage automobiles. Debuted in 2016, it is meant to captivate modern gentlemen who admire the art of classic watchmaking but with a twist. With guilloché dials, sword-shaped hands, and just the right dimension, this is beautiful and very versatile. It can be the perfect option for any man on the lookout for a dress watch with a bit of panache.

6. Cartier Tank Française

best cartier watches of all time

The Tank Française is a sportier and more modern interpretation of the classic Tank collection. It debuted in 1996 with an integrated metal bracelet. The case flows seamlessly with the bracelet for a bold and refined aesthetic. Unlike the regular Tank that would often come on a leather strap, the Française is meant to be worn as a metal bracelet watch, thus making it quite appealing among professionals. Ranging from plain steel to gold and in the case of diamond-setting, it incorporates the efforts of daily wear along with timeless luxury, which has established it as an icon of Cartier.

7. Cartier Ronde Solo

Cartier Ronde Solo

The Ronde Solo is among Cartier’s most understated and elegant timepieces. A classic round case is not something you see too often in Cartier timepieces. The appearance, inspired by early twentieth-century pocket watches, features Roman numerals, blued steel hands, and a rail-track minute scale for a classy and traditional face. Unlike other more flamboyant designs from Cartier, Ronde Solo is more sober in its appeal while still being ostentatious and perfect for everyday wear. Available in steel, gold, quartz, and automatic movement, it is a great entry-level Cartier for a watch lover who appreciates classical watch-making.

8. Cartier Tank Américaine

best cartier watches of all time

The Tank Américaine is a longer and more curved version of the classic Tank made in 1989. It keeps the rectangular case but adopts a sleeker, more ergonomic fit on the wrist. Original Roman numerals, a blue sapphire crown, and beautiful proportions, all speak of its elegant dress watch nature. These are often available in gold, platinum, and diamond-set variations, pleasing collectors who admire their refined presence. Its curved case back offers good comfort and is perfectly suited to both formal and casual watches. 

9. Cartier Rotonde de Cartier

Cartier Rotonde de Cartier

A veritable magnum opus of high horology, the Rotonde de Cartier collection boasts some of Cartier’s most complex watchmaking feats. It’s a round-case watch, it holds impressive complications like tourbillons, perpetual calendars, moon phases, and mysterious movements. The dial frequently sets off Cartier’s signature guilloché patterns, sword-shaped hands, and Roman numerals, keeping the brand’s DNA alive. In either a simple dress watch form or a haute horology variant, the Rotonde proves Cartier’s technical savoir-faire. It speaks to serious collectors who seek aesthetics and mechanical ingenuity.

10. Cartier Clé de Cartier

best cartier watches of all time

Released in 2015, the Clé de Cartier stands out with its sinuous lines and ergonomic design, as a modern interpretation of Cartier’s ultimate classics. Its winding key-shaped crown makes it easy to handle and adjust. It is slightly rounded for a very comfortable fit on the wrist. Minimalism reflects a contemporary yet timeless Clé, with its blue sapphire crown-venerated by Cartier and its automatic caliber. Very well suited for those in search of an elegant and unique timepiece blending tradition with modernity.

11. Cartier Panthère de Cartier

Cartier Panthère de Cartier

The first big celebrity watch after it launched in the 1980s, the Panthère de Cartier fuses timekeeping and jewelry into one milestone timepiece. With sleek square cases and super-flexible bracelets, they come as elegant accessories rather than simply timepieces. The Panthère consists of gold, steel, and diamond-set versions of this, establishing it as highly popular with women who favor luxurious jewelry watches. With celebrities like Madonna and Princess Diana wearing it, the Panthère remains attuned to the luxury icon. Cartier reintroduced the Panthère in 2017, asserting its timelessness.

12. Cartier Tank Cintrée

best cartier watches of all time

The Tank Cintrée ushered in 1921 and became one of the most elegant representations of the Tank. With its long, curved case, the Cintrée hugs the wrist in a lovely manner and becomes very comfortable for the wearer. Its slim and minimalist design enhances it into a dress watch. While it is available mostly in gold or platinum, and in either manual or automatic movements, the Cintrée appeals to watch collectors for its vintage appeal. Due to its limited runs and unique look, it remains one of the most coveted Tank models, attracting the true connoisseur of timepieces.

13. Cartier Baignoire

Baignoire

Baignoire literally means “bathtub,” and was first made in 1912. It derives its name due to the elongated oval shape. Geared mostly towards women, it exudes grace and sophistication. With its curved case, Roman numerals, and minimalist dial, the Baignoire is a stunning statement piece. Several variations of the Baignoire have been introduced by Cartier, including diamond-set versions and more daring bracelet designs, making it a favorite among those who appreciate subtle femininity. Together with its delicate case and timeless design, this particular product makes the Baignoire one of Cartier’s most beloved women’s watches.

14. Cartier Crash

best cartier watches of all time

Introduced in 1967, the Cartier Crash is possibly among the avant-garde watches ever peppered into existence. The asymmetrical case took inspiration from a warped Cartier wristwatch that was on the other side of a car wreck, offering an artistic touch and surreal presentation. No other watch can match its charm as it is known as a collector’s dream, produced in very small quantities. Crafted in gold or platinum, often diamond-set, the Crash just echoes Cartier’s never-cautious design sensibilities. In the vintage market, it is extremely coveted and truly iconic in terms of anti-conventional luxury. 

15. Cartier Tonneau

Cartier Tonneau

Launched in 1906, the Cartier Tonneau is a departure from generic round and square watches. Its streamlined barrel-shaped case combines vintage with modern design, allowing it to feature sleek curves and a long illusion. Made from various metals, including gold and platinum, the Tonneau is popular in dual-time versions for the traveler. A thin and well-finished accessory, the Tonneau appeals especially to collectors who admire early 20th-century watchmaking design aesthetics and Cartier’s legacy of elegant form.

16. Cartier Santos-Dumont

best cartier watches of all time

The Santos-Dumont, by contrast, is a more elegant, dressier take on the Santos, drawing ever-closer proportions while providing the slender benefits of a formal-a-little-slimmer-watch. This watch, unlike the Santos, which is inherently fitted with automatic movements, is available both in manual-wind and quartz versions, making it much slimmer. In gold, steel, and two-tone versions, it is a fan favorite among those who would rather show off vintage-inspired designs blended with slightly modern trims. The Santos-Dumont is an undying homage to Cartier’s first aviation history.

17. Cartier Tank Must

Cartier Tank Must

This collection is a modern reissue of the 1970s Tank Must de Cartier, which is reminiscent of its fans because of its colorful dials and minimalist aesthetics, which were the hallmarks of the Must collection. Thus, its deep blue, green, and burgundy lacquer dials define transfigured tank experiences. With quartz and price-friendly prices, Tank Must offers a great way for enthusiasts to initiate their Cartier experience for minimal concern. It’s an elegant and artistic timepiece exemplifying Cartier’s history of lighthearted luxury. 

18. Cartier Tortue

best cartier watches of all time

The Cartier Tortue, launched in 1912, is a watch with an unusual tonneau-shaped (turtle-shaped) case. Its curved lines and elongated lugs impart an element of superiority and grace. The watch’s many complications, including chronographs, perpetual calendars, and minute repeaters, make it a darling among horology connoisseurs. Available in gold and platinum, the Tortue is a signature statement piece that marries Cartier’s heritage and craftsmanship to eternal aesthetics.

19. Cartier Maillon de Cartier

Cartier Maillon de Cartier

The Maillon de Cartier is not a wristwatch, but a jewel! Stating so, this watch was introduced in 2020 with a twisted bracelet-link design for what one recognizes as quite a bold yet elegant sculptural effect. In contrast to Cartier’s other traditionally designed timepieces, the Maillon’s bracelet flows seamlessly into the case as a whole and is artistically inclined. Created in versions of gold, white gold, and diamonds, this is a great piece that is meant for one who desires to integrate high-fashion luxury into their wardrobe. With a small and simple dial, the focus stays on the geometric and fluid bracelet form, allowing it to be an ultra-chic piece for any woman. 

20. Cartier Hypnose

best cartier watches of all time

The Cartier Hypnose’s namesake collections symbolize the merge between haute horlogerie and jewelry design, vaunting an elliptical silhouette that seems hypnotically layered. Dual-layered but often diamond-studded, the frame makes the centerpiece look like it is in motion for an endless period, thus mesmerizing its viewer. Exclusively designed for women, it is available in rose gold, white gold, and fully paved diamond, making it a date Vincennes in romance. A delicate dial and plush feeling are a nice touch to Cartier’s grace, femininity, and technical precision since its inception.

21. Cartier Ballon Blanc

Cartier Ballon Blanc

As a more feminine equivalent of the Ballon Bleu, the Ballon Blanc has a delicate round case with a diamond-studded crown at 4 o’clock. Unlike its larger counterpart, the Ballon Blanc is suitable for finer wrists because of its smaller size (between 26mm and 30mm). The diamond replaces the traditional blue sapphire cabochon, which definitely adds glamour with a pop. Available in rose gold, white gold, and full pavé diamond versions, it is for those who love discreet luxury with a contemporary twist.

22. Cartier Rotonde Mysterious Hour

best cartier watches of all time

The Rotonde de Cartier Mysterious Hour is a true high watchmaking marvel, featuring one of Cartier’s most coveted complications. The magic hands employ a floating connection to the movement, suggesting a complete lack of relation between the apparent floating hands and the movement, resulting from the mysterious movement technology, introduced first in the Cartier mystery clocks of 1912. Thanks to the transparent sapphire dial, time appears to be frozen, a masterful piece. Either in gold or platinum casing, the Mysterious Hour is a collector’s favorite and marries historical advancement to contemporary watchmaking finesse.

23. Cartier Prive Collection

Cartier Prive Collection

The Cartier Privé Collection is a series of timepieces that pay homage to some of the brand’s most iconic and historic watch designs, created in a limited production run. This privileged collection features reissues of the Tank Cintrée, Cloche de Cartier, and Asymétrique, all executed in modern materials and movements. The collection is targeted towards collectors and connoisseurs, able to maintain the vintage feel while incorporating the latest forays from Cartier into subversive technology. With their manual movement and use of precious metals and limited runs, they each represent a tribute to Cartier’s rarefied design legacy. Each issue becomes very coveted. 

24. Cartier Libre Collection

best cartier watches of all time

The Cartier Libre Collection showcases a work of avant-garde boldness and creativity that not only watches with a new vision of design but goes beyond the limits of a normal collection. The limited-edition collection features unconventional case shapes and artistic patterns, as well as magnificent gemstones, taking the art of making a watch to a whole new level. Models like Tonneau Curvex, Baignoire Débordante, and Crash Radieuse combine traditional watchmaking with special high-jewelry finishes. The Libre is an embodiment of luxurious sophistication with extravagant use of diamonds, sapphires, and gold, just the collection to turn a collector into a true devotee.

25. Cartier Métiers d’Art

Cartier Métiers d'Art

The Cartier Métiers d’Art collection is an homage to the brand’s wondrous achievement in craftsmanship and artistry. The timepieces in this collection feature dials, and the handiwork of those accomplished in enamel painting, wood marquetry, and gem setting, to name just some of the rare techniques that make each piece a miniature masterpiece. The Métiers d’Art watches draw inspiration from nature, mythology, and certain established motifs at Cartier (the panther amongst them). Being produced in extremely limited quantities, these timepieces are made for art collectors and watch enthusiasts who appreciate the fusion of fine artistry with horology, making these among the rarest in Cartier’s lineup.

Cartier has been leading the world of luxury watchmaking – timepieces constructed through the union of age-old sophistication and novel artistry – since inception. From the iconic Tank and Santos through to the edgier Crash and high-jewelry Panthère, each Cartier timepiece carries with it sharp precision, art sophistication, and pedigree homing in on the combination of uniqueness, tradition, and selectiveness. Be it classic dress watches, blocks of stand pieces, or haute horology creations, Cartier holds a watch for any collector and connoisseur. These 25 pieces show just how Cartier remains as a name that denotes luxury, heritage, and novelty that can make each watch memorable for decades to come.







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The Death of Subculture: How Cult Dressing Evolved into Mainstream Culture

The Death of Subculture: How Cult Dressing Evolved into Mainstream Culture


Joy in Freedom of Expression

Beyond Netflix documentaries and newspaper headlines, in the context of fashion, “cult dressing” refers to a sartorial trope associated with specific subcultures or underground movements, where clothing choices are often used as a form of rebellion, identity or self-expression that is distinct from mainstream fashion. These subcultures could include groups like punk, goth, grunge, skaters or alternative styles that rejected conventional fashion norms. Cult dressing is typically defined by its exclusivity and uniqueness, often showcasing a specific set of aesthetics — such as do-it-yourself (DIY) fashion, obscure designer pieces or unconventional ensembles that signal membership in a specific cultural or social group. This style is usually adopted by those who want to differentiate themselves from the mainstream, often as a form of resistance or individuality.

As fashion becomes more inclusive and accessible, consumers are now able to express their authentic selves without the barriers that once kept certain styles exclusive. This democratisation of fashion means that people from all walks of life can find joy in dressing uniquely, without feeling restricted by mainstream fashion’s norms. The key idea is that these styles were once rare, niche and inaccessible to the broader public, but as fashion becomes more democratised through social media and collaborations between high fashion and mass-market brands, these once “cult” styles are increasingly absorbed into the mainstream, losing some of their distinctiveness and rebellious power.

The Rise of Social Media and the Death of Subcultural Significance

Fashion has always been a vehicle for self-expression, a tool to communicate identity and beliefs. For years, cult dressing — the hallmark of underground movements, niche subcultures and rebellious countercultures — was a bastion of inclusivity by means of exclusivity, a space where personal style was defined by what was different from the mainstream, a subculture of individuals who found their own sense of belonging amongst outsiders. In 2025, the landscape has shifted dramatically. Social media platforms — particularly TikTok — have democratised fashion, enabling subcultures once confined to the fringes to move into the mainstream, where their distinct styles are appropriated, commodified and mass-marketed causing the lines between what is “underground” and what is commercial to blur. What was once deemed “alternative” is now easily accessible to anyone with a phone and fashion has become a more collective, rapidly changing experience.

To many, the unique essence of subcultures that once defined individuality has been commodified and marketed to the masses. As these styles trickle down to mass-market brands and their consumers, they eventually become mainstream trends losing the very essence of what made them special. What was once a symbol of authenticity — from punk’s safety pins and flannel shirts to the streetwear born from skate culture — becomes diluted when packaged for profit. This results in the erosion of the authenticity these movements once held, leading to a sense of disillusionment in the joy of dressing and the expression of being “uniquely you”. The “proliferation” of these once-unique styles forces us — as fashion consumers — to confront the dichotomy: can adopting elements of a subculture still allow space for true individuality? If not, does this disillusionment affect the very idea of what it means to be “uniquely you”?

The Reconfiguration of Fashion Culture

The emergence of TikTok as a global cultural force has transformed the way many consume fashion. With TikTok’s algorithm-driven discovery tools, fashion trends can explode and evolve in a matter of hours. No longer do individuals need to belong to a specific subculture to gain visibility and the “cult” aspect of “cult dressing” is now diluted. In the age of TikTok, niche trends such as normcore, Y2K aesthetics or even specific clothing brands associated with subcultures are consumed and transformed by millions. While this level of visibility is empowering, it also raises the question of whether subcultures can retain their authenticity once they become commercially viable.

Normcore — which initially stood out for its embrace of simplicity as a form of non-conformity — quickly evolved into a mainstream trend. What started as a rejection of ostentation became mass-marketed and adopted by major retailers, making it accessible while maintaining its roots in minimalism. This shift highlights how subcultures — even those rooted in resistance to trends — can find themselves co-opted by the very industries they once challenged.

Similarly, Cottagecore — a style born from a romanticised, rural lifestyle that rejects modernity — draws inspiration from vintage, rural aesthetics with a countercultural edge. Originally a niche, it has seen a surge in popularity, driven in part by platforms like TikTok and Etsy, and compounded to mainstream culture by the popularity of the “Trad Wife” lifestyle trend. This movement — once defined by its “cultish” quality — has grown to see collaborations between indie brands and mass-market retailers like Urban Outfitters, blurring the line between underground and mainstream appeal.

The Y2K aesthetic — rooted in nostalgia for the late 1990s and early 2000s — exemplifies how trends are revived with new intensity in the digital age. Defined by metallics, exposed underwear waistbands over baggy, low-rise jeans and bold logos, this trend has exploded across social media and into the fashion mainstream (re-energised by Diesel, who one could argue was a pioneer of the trend in the early 2000s, showcasing the cyclical nature of fashion as styles make their way back into the spotlight, often evolving yet remaining rooted in their origins), revealing the power of collective memory and viral influence in reshaping past styles for today’s audience.

Finally, streetwear — which once emerged from skate, hip-hop, and punk subcultures — has ascended from its underground roots to become a dominant force in global fashion. Brands like Supreme and Off-White, which were initially part of countercultural movements, now stand at the forefront of high fashion, demonstrating how styles born in rebellion can redefine what is considered mainstream. This shift underscores the fluid nature of fashion, where the lines between subcultures and commercial success continue to blur. There is also an element of nostalgia, cultural relevance and timing at play. Cottagecore, for example, aligns with a collective desire for simplicity and a return to nature amidst digital overwhelm. Similarly, the resurgence of Y2K aesthetics taps into nostalgia — marketing it as a form of self-expression, but often reducing it to a way to commodify memories.

Redefining Individuality in a Collective Fashion Culture

Uniqlo Collab with Marni (left) and Jil Sander (right)

One of the most notable markers of this shift is the increased frequency of collaborations between avant-garde designers and mass-market brands. Labels like Uniqlo, H&M and even fast-fashion titan Zara have long partnered with high-end designers to make their collections available to the masses. Designers with cult followings such as Jil Sander, Comme des Garçons and Alexander Wang have contributed to lines that bring high fashion into affordable retail spaces. This merging of high and low fashion serves to further dissolve the boundaries that once defined the two. These partnerships make luxury design more accessible but also challenge the concept of fashion as an expression of exclusivity. When cutting-edge designs are available at one’s local Uniqlo, it becomes difficult to claim that these pieces — once markers of individuality — are truly unique anymore.

In a time where digital trends dictate what is “in” and fast fashion accelerates production and distribution, personal expression in fashion has become more about what the consumer can access than about being “uniquely you”. The digital age has also accelerated the speed at which these trends evolve, making it harder for any one style to remain “cult” for long. The individuals who originated the trend or belonged to these subcultures, lose the joy of being “uniquely you” and soon move on to the next trend. Subcultural fashion was once about constructing an identity through unique choices — clothes that represented a specific belief, group or idea. Today, that process has been shortened into digestible moments: a TikTok challenge, an influencer partnership or a viral meme. The notion of “individuality” is now framed within the context of a collective cultural moment. The challenge consumers face is how they intend to preserve individuality in a society where cultural trends feel increasingly orchestrated and how brands market this to consumers while still leveraging on market trends and maintaining profit margins.

Luxury Labels, Cult Followings & Designer Reshuffle

Another element of cult dressing in luxury fashion moves away from the underground rebellions and instead taps into an entirely different subculture — one built around an aspirational lifestyle defined by exclusivity. Designers like Jonathan Anderson and Demna tap into this niche by creating collections that attract a specific type of consumer — one who values individuality but also seeks to belong to an exclusive group. These collections embody a unique intersection of personal style and aspirational status.

Jonathan Anderson’s tenure at Loewe — marked by surreal and often bold designs — pushed the boundaries of what was traditionally accepted in high fashion and gave rise to a form of cult dressing that resonated with underground and avant-garde movements. Anderson’s use of unconventional shapes, vibrant colours and unexpected materials brought joy in freedom of expression, aligning with the themes of individuality and rebellion that cult fashion represents. Jonathan Anderson’s creative direction at Loewe exemplified another element of cult dressing — pushing the boundaries of what was considered “fashionable” and mainstream. His work brought seemingly “outlandish” aesthetics to the forefront, often blurring the lines between high fashion and art. Loewe’s bold collections — with their surreal designs, oversized silhouettes and unconventional treatment of materials — resonated with a niche, cult-like following that embraced the rebellious spirit of individuality and avant-garde fashion. As Anderson leaves Loewe in 2025, this departure signals the end of an era where cult aesthetics and non-conventional beauty were embraced by a luxury fashion house. His departure raises questions about the future of outlandish aesthetics in the mainstream, as high fashion increasingly aligns with digital virality and fast fashion trends.

Under Demna’s direction, Balenciaga cultivated a cult following, thanks to his subversive designs that often blurred the lines between high fashion and streetwear. His work resonated with a new generation seeking to challenge fashion’s traditional codes. The brand’s bold, boundary-pushing approach — coupled with its ability to offer both exclusivity (through high price points) and accessibility (through beloved staple pieces like the Triple S sneaker) — turned Balenciaga into a cultural phenomenon. Despite what some may consider a controversial tenure, Demna’s departure from Balenciaga marks the end of an era in which his unique vision transformed the brand into a symbol of both underground rebellion and aspirational luxury. His influence on Balenciaga’s evolution — from its sensationalist product releases to its cult-like appeal — was as divisive as it was marketing magic.

It is also interesting to note that Gucci — during the Alessandro Michele years — similarly honed in on its own legacy of cult status, with his gender-bending, eclectic, maximalist designs that redefined the Maison’s heritage, breaking down traditional notions of menswear resulting in collections that resonated deeply with countercultural movements. As Demna transitions to Gucci, it will be intriguing to see how he navigates and meets the demands of Gucci consumers.

For more on the latest in style and fashion reads, click here.





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Fashion Portfolio Series: Menswear – University of Fashion Blog

Fashion Portfolio Series: Menswear – University of Fashion Blog


University of Fashion’s menswear drawing lessons  taught by Professor Steven Broadway (FIT & Parsons). (Image credit: UniversityofFashion.com)

If you are a current fashion student preparing your menswear portfolio for the job market, or an aspiring designer getting your portfolio ready for a fashion college application, or a current fashion designer looking to update your existing portfolio, do we have the right lessons for YOU! Professor Steven Broadway has been teaching at Parsons and at Fashion Institute of Technology for more than 15 years. He has helped students create some of the most amazing portfolios that speak to today’s fashion industry. His men’s fashion figures are edgy and contemporary. There is no doubt that your portfolio will benefit from watching his lessons.

UoF lessons on portfolio for college application and job

Ask any job recruiter in the fashion industry or any fashion college admissions director and they will say the same thing…your portfolio speaks volumes. A great portfolio will get you an interview, with a lackluster portfolio you will probably be passed over). And, what you include in your portfolio is much more than pretty pictures. Hear from our experts by viewing our Portfolio Tips for Fashion College Admissions lesson by Professor Lauren Zodel (FIT) and Creating a Professional Fashion Portfolio by Michi Raab (former Ralph Lauren recruiter). (Image credit: Universiutyoffashion.com)

 

Getting Started

If you are brand new to drawing the male fashion figure, we have several lessons that cover various male fashion poses, such as the Drawing the Male Contapposto Pose. In this lesson we teach you how to map the male figure with what is known in the industry as a 10-head proportion. You will learn body proportion, how to draw the ‘S’ curve of the body in motion and all about muscle placement.

 

Fashion Portfolio Series: Menswear – University of Fashion Blog

University of Fashion’s lesson, Drawing the Male Contapposto Pose. by Fan Wu (former Parsons instructor). (Image credit UniversityofFashion.com)

 

 



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The Most Costliest Perfume in the World – Worth Every Drop?

The Most Costliest Perfume in the World – Worth Every Drop?




March 15, 2025








Perfume has always been a status symbol that has defined individual character for ages. Certain fragrances transform luxury from indulgence by the inclusion of rare ingredients, master craftsmanship, and sumptuous presentation. The most expensive perfumes in the world do not constitute merely scents but are often pieces of art themselves with diamonds, gold, and crystals. From bespoke blends to limited-edition masterpieces, these fragrances command mind-blowing prices for the social elite who crave exclusivity in every drop. We now present to you the fifteen most expensive perfumes in the world on this list.  

1. Shumukh by Nabeel ($1.29 Million)

Shumukh by Nabeel ($1.29 Million)

The Dime by Nabeel holds the title for the world’s costliest scent, a whopping $1.29 million. In a very unique blend, this flora-foody perfume is made of rare ingredients like Indian agarwood, Turkish rose, and sandalwood for its heavenly fragrance. It’s composed of 14k gold, 5.9 kilograms of silver, and 2.5 kilograms of gold, and it is encrusted with gigantic pearls and 3,571 diamonds (38.55 carats). Taking its cue from the Dubai heritage, it has made it into the Guinness World Record for the perfume bottle with the most diamonds on it. Rich in allure, Shumukh represents the epitome of prestige, luxury, craftsmanship, and exclusivity.

2. DKNY Golden Delicious Million Dollar Fragrance ($1 Million) 

most costliest perfume in the world

The DKNY Golden Delicious Million Dollar Fragrance is one of those fragrances that shine in its jeweled bottle. Designed by Martin Katz, the bottle is made up of 14k gold encrusted with 2,909 precious stones, including diamonds, pink sapphires, and a 2.43-carat yellow diamond. The auction of the piece for charity melds luxury with philanthropy and is inspired by the story of a New York City skyline.

3. Clive Christian No. 1 Imperial Majesty ($12,721 per ounce) 

Clive Christian No. 1 Imperial Majesty ($12,721 per ounce)

Number 1 Imperial Majesty by Clive Christian costs $12,721 per ounce, making it one of the rarest and most luxurious perfumes in the world. It features a rich, opulent scent with notes of Tahitian vanilla, rose, jasmine, and sandalwood, blended from the finest ingredients. Its bottle is an artwork in itself, made out of Baccarat crystal with a 5-carat white diamond and a 24K gold collar. There were only ten bottles produced, so it is hyper-exclusive for collectors. Indeed, it represents opulence and sophisticated refinement in its zenith of haute perfumery.

4. Baccarat Les Larmes Sacrées de Thebes ($6,800 per ounce)

most costliest perfume in the world

Baccarat Les Larmes Sacrées de Thebes is the world’s most exquisitely rare luxury perfume, priced at $6,800 per drop. Inspired by Ancient Egypt, it means “The Sacred Tears of Thebes.” On the nose, an orient-rich mixture of myrrh, frankincense, jasmine, amber, and sandalwood, invoked with a deep sense of royalty and mystique. The scent is contained in a regal bottle sculpted from Bacarrat handmade crystal in the shape of a pyramid. One of the most coveted scents in the world, this limited-edition masterpiece is – relatively – one of three bottles produced.

5. Roja Parfums Haute Luxe ($3,500 per ounce)

Roja Parfums Haute Luxe ($3,500 per ounce)

Roja Parfums Haute Luxe is the custom-made fragrance composed by celebrated perfumer Roja Dove, at, $3,500 per ounce. Known for its full, rich composition, it simply oozes luxury with a floral bouquet of rose de mai, jasmine, ylang-ylang, and spicy notes poised and balanced with warm undertones of ambergris, vanilla, and sandalwood. Each bottle is handmade and features 24k gold detailing with a cap engraved with Swarovski crystals, an epitome of exclusivity. Being produced in extremely limited numbers, Haute Luxe signifies prestige and luxury only for the cognoscenti.

6. Caron Poivre ($1,000 per ounce)

most costliest perfume in the world  caron

It is a punchy and spicy magnum opus, costing $1,000 per ounce. In stark contrast to regular perfumes, this intense perfume has a warm spice note with an unusual appeal for men and women, combining black pepper, cloves, and red carnation, balanced with a blend of floral and woody accords. The stunning Baccarat bottle, made of crystal with gold elements, is indeed a statement of timeless elegance. It has the title of one of the rarest Carons when you’re wearing Caron Poivre, there is a statement, it hints at sophisticated characters, appealing to those who are fond of powerful, bold scents, with a touch and scent of France.

7. Joy by Jean Patou ($850 per ounce) 

Joy by Jean Patou ($850 per ounce)

Joy is another most revered luxury perfume, with the price of a single ounce estimated at $850. It was created in 1929 and at one point, the world’s most expensive perfume, with a noted floral infusion. Touted for having the makings of 10,000 jasmine flowers and a staggering 28 dozen roses per bottle, this fragrance is rich and luxurious. Joy is a classic in its own right with a sense of elegance and sophistication. The simple and elegant crystal bottle in which Joy is packaged will always remain legendary in haute perfumery, cherished by those who hold pure floral luxury.

8. JAR Bolt of Lightning ($765 per ounce) 

most costliest perfume in the world Jar

JAR Bolt of Lightning falls in the list of rarest and most exclusive fragrances, with its price standing at $765 per ounce. Developed by Joel Arthur Rosenthal (JAR), a renowned jeweler, it is extremely intensively treated and extremely dynamic, tuberose and oriental spices intermingle with green and woody accords, creating an exquisite floral composition. It is in a handcrafted glass bottle bearing JAR’s signature artistic touch. With very limited availability, Bolt of Lightning is a mystical and luxurious fragrance designed for individuals who look for uniqueness and exclusivity in their scents.

9. Les Exclusifs de Chanel Grand Extrait ($4,200 per bottle)

Les Exclusifs de Chanel Grand Extrait ($4,200 per bottle)

Les Exclusifs de Chanel Grand Extrait is an ultra-luxurious and limited-edition version of the iconic Chanel fragrances, priced at $4,200 per bottle. Available in Chanel No. 5, No. 22, and Gardenia, it features a rich and timeless floral composition, with exquisite notes of jasmine, May rose, and aldehydes, creating a sophisticated, long-lasting scent. Housed in a hand-sealed, oversized glass bottle modeled after the original 1921 packaging, this perfume is every collector’s item that embodies the very essence of elegance, exclusivity, and haute couture perfumery.

10. Hermès 24 Faubourg ($1,500 per bottle) 

most costliest perfume in the world Hermes

It is an exotic fragrance of unrivaled character, 24 Faubourg, priced at $1,500 per bottle. The scent derives its name from the Paris flagship store of Hermès. A limited-edition floral fragrance, it features orange blossom, jasmine, vanilla, amber, and sandalwood to create a warm and sophisticated effect. Out of a total edition of just 1,000, it is contained in a beautiful bottle of crystal hand-made in St. Louis, an epitome of timeless luxury and exclusivity. A collector’s scent is for those who appreciate rare elegance and Parisian finesse.

11. Annick Goutal Eau d’Hadrien ($1,500 per bottle)

Annick Goutal Eau d'Hadrien ($1,500 per bottle)

Annick Goutal Eau d’Hadrien is a very luxurious citrus fragrance, priced at $1,500 per bottle. Inspired by the idyllic Italian countryside, it uses a fresh accord composed of Sicilian lemon, grapefruit, cypress, and ylang-ylang to create a crisp and sophisticated aroma. This limited-edition fragrance, which comes in a stunning handcrafted crystal bottle, has indeed become a contender as a collector’s item. Eau d’Hadrien is praised for its timeless charm and unpretentiousness. It is “life” in full bloom for those with a penchant for refreshing, chic, and classic scents.

12. Guerlain Idylle Baccarat ($1,500 per bottle)

most costliest perfume in the world Guerlain

Guerlain Idylle Baccarat is an ultra-luxurious edition of the classic Idylle fragrance, priced at $1,500 per bottle. This exquisite fragrance combines the romantic floral notes of Bulgarian rose, jasmine, lily of the valley, and white musk into a sensual and elegant fragrance. Idylle Baccarat rests in a jewel of a bottle, crystallized by Baccarat, to resemble a golden teardrop, very exclusive and very limited. Idylle Baccarat embodies fine craftsmanship, timeless elegance, and haute perfumery in its finest form. 

13. Christian Dior J’Adore L’Or ($1,200 per bottle) 

Christian Dior J’Adore L’Or ($1,200 per bottle)

Christian Dior J’Adore L’Or is the ultra-luxurious version of the classic J’Adore fragrance, selling at a charming $1,200 per bottle. Smelling richer and more opulent than the ordinary floral scents, it layers some of the rarest floral absolutes, including Grasse jasmine and May rose, and extends its warm decor with the notes of vanilla and tonka bean. The perfume is packaged in a chic bottle adorned with gold, which reflects indeed the elegance and sophistication of haute couture Dior perfume. J’adore L’or embodies the extreme of luxury, femininity, and everlasting beauty as collectible pieces in a limited series.

14. Creed Les Royales Exclusives Jardin d’Amalfi ($1,145 per bottle)

most costliest perfume in the world Creed Les Royales

Creed Les Royales Exclusives Jardin d’Amalfi is a luxurious Citrus-Wood. It costs $1,145 per bottle. Inspired by the amazing coastline of Amalfi, this perfume has a bright amalgamation of Sicilian lemon, bergamot, mandarin, rose, cedarwood, and Vervain, so it is fresh yet luxurious. Its limited-hued flacon is made from exquisite hand-blown glass with gold adornment. It is a rare fragrance refinement that puts forth the ethos of exclusivity as well as comfort, making it appealing among other connoisseurs of fine fragrances.

15. Amouage Gold for Women ($1,000 per bottle)

Amouage Gold for Women ($1,000 per bottle)

Amouage Gold for Women is an oriental luxury fragrance priced at $1,000 per bottle. Conceived by master perfumer Guy Robert, it is a sumptuous blend of Omani frankincense, myrrh, rose, jasmine, amber, and sandalwood that produces a warm, elegant, and long-lasting scent. Housed in a glorious gold-embellished bottle inspired by Arab luxury and royalty, the perfume symbolizes elegance and exclusivity.

Luxury perfumes are more than scents, they are a declaration of artistry, exclusivity, and decadence. The world’s most expensive fragrances are made with rare ingredients, craftsmanship and wonderful presentation. This renders them a correct collector’s treasure. From diamond-studded bottles to ultra-rare floral blends, these floral perfumes justify the very definition of extravagance for the one who wants the best of life. Whether a status symbol or a piece of perfumery, all these perfumes methodically voice luxury, giving evidence that the spirit of sophistication is in each drop







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How Designer Heather Gonzales of H+H Co Creates Magic in Life’s Big Moments Through Her Gowns – The Luxury Lifestyle Magazine

How Designer Heather Gonzales of H+H Co Creates Magic in Life’s Big Moments Through Her Gowns – The Luxury Lifestyle Magazine


In today’s fast-paced world, stress can easily overshadow joy. Because of this, people find solace in celebrating life’s milestones—big or small. From intimate family gatherings to grand celebrations, people desire these moments when loved ones are together and highlight the beauty of relationships.

For many, these events are once-in-a-lifetime experiences, and every detail matters—from selecting the perfect location to hiring the best photographer. Perhaps the most significant detail is finding the right outfit to capture the occasion’s essence.

Heather Gonzales, stylist, creative director, gown connoisseur, and founder of fashion house H+H Co., understands this deeply. Based in the Bay Area, where she was born and raised, Heather has built her company around a singular goal: to provide stunning gowns for all life’s milestones. Through her carefully curated collection of couture gowns and her commitment to making clients feel seen and heard, Heather has become a trusted name for those seeking to elevate their special moments.

The Designer’s Eye on Gowns That Perfectly Fit Every Occasion

H+H Co holds hundreds of different gowns, so clients can feel easily overwhelmed with what to choose. This is where Heather’s knowledge comes in: her ability to match her designs with the vibe and feel of any occasion.

Photo Courtesy of @dannydidthat_

Heather has an eye for selecting gowns that tie together maternity shoots, family portraits, engagement sessions, and personal photoshoots seamlessly. For clients who may not have the time or skillfulness to choose the perfect outfit, Heather offers guidance that changes their uncertainty into confidence.

“Every celebration has its own story,” Heather mentions. “My job is to make sure that story shines through in what my clients wear.” 

H+H Co’s gowns are an extension of the moment, enhancing its beauty and creating cohesion between the setting, the people involved, and the captured emotions. From soft pastels for dreamy outdoor shoots to bold colors for dramatic indoor settings, Heather’s collection is versatile yet thoughtfully curated. 

Heather carefully chooses each gown to complement the occasion, location, and lighting—whether it’s a serene Bay Area beach or an iconic landmark abroad.

Photo Courtesy of @dannydidthat_

Bringing out the Best of the Wearer

For Heather, a gown isn’t just about fitting an occasion—it’s about fitting the person wearing it. She believes that, above all else, a gown should reflect an individual’s style, comfort, and dreams. This philosophy drives her to work closely with clients to understand their personalities and preferences. Through this, she aims to let her clients feel seen and heard, offering them the premium treatment they deserve. 

Photo Courtesy of @dannydidthat_
Photo Courtesy of @dannydidthat_

Heather’s portfolio includes couture gowns photographed at some of the most iconic locations in the Bay Area and beyond. Her collection has traveled globally, appearing in photoshoots in over 35 countries. This highlights her ability to create designs that resonate universally while remaining deeply personal.

Whether a mother celebrating Mother’s Day or a bride preparing for her engagement photoshoot, H+H Co.’s designs help bring dreams to life and make clients feel confident and beautiful during their most important moments. 

“Helping someone find a gown that makes them feel their best is one of my favorite parts of what I do,” says Heather Gonzales. “When a client looks in the mirror and sees the gown they envision come to life, I know I’ve done my job.”

Photo Courtesy of @dannydidthat_

A One-Stop Shop: A Gown and Beyond

What began as a simple idea—renting out dresses for photoshoots—has evolved into something much more significant under Heather’s vision. Today, H+H Co. is more than just a gown rental service; it’s a creative hub that helps clients bring their milestone celebrations to life.

Heather has built an extensive network within the industry, allowing her to offer more than just dresses. Clients can rely on her recommendations for photographers, makeup artists, stylists, accessories, and even bouquets or jewelry to complete their looks. This holistic technique certifies every detail is accounted for, making H+H Co. a one-stop shop for all photoshoot needs.

Photo Courtesy of @dannydidthat_

“Creating memories isn’t just about what you wear—it’s about how everything comes together,” Heather shares. “I love helping my clients tie all those elements into one cohesive vision.”

Heather Gonzales is proud to have been part of people’s best moments since [year]. She has collaborated with hundreds of clients and witnessed how vision comes to life and the joy each celebration brings. The designer continues to expand what H+H Co can offer while staying true to its core mission: making life’s big moments unforgettable.

Please visit H+H Co’s website to see its full collection of gowns.



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High End Purse Brands: Experience True Luxury That Redefine Elegance

High End Purse Brands: Experience True Luxury That Redefine Elegance




March 11, 2025








A high-end purse epitomizes more luxury than any accessory, it denotes sophistication, craftsmanship, and timeless elegance. The luxury handbag scene is vast and ever-evolving, ranging from heritage houses with decades of legacy to contemporary designers seeking to reinvent opulence. When you seek the classic icons of Hermès Birkin or this season’s latest trend-setting portfolios, this list of the top 40 luxury purse brands will lead you through a roster that every fashion cognizant must possess in their luxury wardrobe. 

Here’s a list of 40 high-end purse brands that every luxury lover should know:

1.Hermès

Hermes bags

Hermès was founded in 1837 and is the ultimate luxury destination, recognized for its exemplary craftsmanship and exclusivity. Iconic handbags like the Birkin, Kelly, and Constance have all been lovingly hand-crafted from leather and other rare materials. Less produced than in demand, these are more than mere fashion statements, they are proper investment pieces. Apart from handbags, all Hermès items are infused with artistry, tradition, and prestige, and they are among the most coveted objects of sophistication in the world.

2.Chanel

Coco Chanel bags

Chanel was created by Gabrielle “Coco” Chanel in 1910 and now defines classic sophistication and contemporary femininity. It has altered the aesthetics of modernity in fashion with several simple ideals down the line. The handbags, especially the Classic Flap and 2.55 Reissue, are among the most sought-after luxury accessories with their signature quilted leather, subtle chain-link strap, and trademark CC lock. The Boy Bag, introduced by Karl Lagerfeld, offers a more structured, edgy appeal. Chanel stands tall with accessories known as sealed investments for a lifetime.

3.Louis Vuitton

High End Purse Brands

Louis Vuitton was founded in 1854 and has become the epitome of grandeur, construction, and ingenuity. Beginning with its trunks and travel accessories, it has transformed into one of the biggest luxury houses in the world. Signature Monogram Canvas and Damier prints adorn iconic bags including Speedy, Neverfull, Alma, and Capucines, blending old-world charm with contemporary appeal. With some of its daring partnerships, Louis Vuitton continues to breathe new life into the classics, crafting modern-daywear.

4.Dior

Dior tote bag

Founded in 1946 by Christian Dior, it embodies the best of luxurious refinement, femininity, and timeless sophistication. Artisan-crafted bags such as the ever-popular Lady Dior, Saddle Bag, and Book Tote are celebrated for their mastery in design execution and signature details such as cannage stitching, gold charms, and bold monogram prints. The ever-elegant Lady Dior, which was carried by Princess Diana, is still today’s beacon of grace. Dior is a purveyor of avant-garde, yet stalwartly Parisian elegance that transpires accessories, and leather goods.

5.Gucci 

Gucci bag

Founded in 1921 by Guccio Gucci, this global name combines Italian craftsmanship with daring contemporary innovation in its leather creations. Since then, every Gucci handbag, with its GG monogram, bamboo handles, and horsebit hardware, the Jackie, Dionysus, Marmont, and Bamboo 1947, epitomizes the creation of rare leather. Under the creative direction of big names such as Tom Ford and Alessandro Michele, the brand has continued to redefine luxury, weaving boldness and eclecticism into modern designs. 

6.Prada

High End Purse Brands

Directly from the pen of designer Mario Prada founded in 1913, Prada represents minimalistic taste, cutting-edge style, and impeccable craftsmanship. The luxury fashion division pioneered and changed the perception around luxury bags by introducing nylon into handbags, more specifically with the Re-Edition 2000 and 2005 ranges. Often featuring structured silhouettes and subtle branding quintessential to the Saffiano leather, signature bags like Galleria, Cleo, and Cahier embody a timeless aesthetic. A bold modern luxury underlies Prada’s appeal for ease, simplicity, and highly relatable fashion.

7.Fendi

Fendi bag

Fendi was established in 1925 in Rome and has been brought to fame for its craftsmanship, creative designs, and luxurious materials. The Fendi Baguette bag set the course for the It-bag era, it, among several others, ushers in a new wave of bold, audacious self-expression in the wider world of fashion. Notables include the Peekaboo, Sunshine Tote, and First Bag which have the Fendi monogram prints, Selleria stitching, and design features. Combining tradition with modernity, Fendi specializes in the field of bags and accessories, challenging the standards with unique textures and avant-garde styles. Wearing a brand like Fendi is not only about just fashion but is rather a pronounced proclamation of luxury and artistry.

8.Givenchy

Givenchy black bag

Since its inception in 1952 through the present, Givenchy has always been one of the most luxurious brands to grab attention. Structures characterized by clean lines and chic finishes allow Antigona, Cut-Out, and Voyou to establish their presence among some of the finest bag designers. Fusing timeless elegance and current-day, modern trends adored by trendsetters, Givenchy is not a label confined to bags but extends to bag accessories as well, stitching a regular bag into fancy and contemporary curves acting as the regular chic essence.

9.Bottega Veneta

High End Purse Brands

Established in 1966, in Italy, Bottega Veneta became known for its discreet yet elegant style, artisanal craftsmanship, and signature Intrecciato weave. The brand endorses a “no logo” philosophy, allowing the impeccable design and quality to speak for itself. Iconic handbags include Jodie, Cassette, Andiamo, and Arco, with their bold textures, modern silhouettes, and the finest leather.  Development continues under the active supervision of creative forces at Bottega, which strives to design with pure abstraction on the Western current practice.  A Bottega Veneta piece defines quiet luxury with timeless appeal.

10.Celine 

Celine bag

Founded in 1945 by Céline Vipiana, Celine is known for its sleek, minimalist designs that epitomize modern sophistication. The brand’s handbags are effortlessly chic, from the Triomphe to the Classic Box, Belt, and 16 Bag, showcasing refreshing lines, cleaner silhouettes, and luxurious leather. Brought to excellence first by creative director Phoebe Philo, and later by Hedi Slimane, Celine remains a brand rooted in an understated yet modern elegance. This label possesses modern edge bags with simple lines and subdued colors that showcase an unmistakable dose of femininity.

11.Saint Laurent

Saint Laurent bag

Founded in 1961 by Yves Saint Laurent, Saint Laurent (YSL) is synonymous with edgy sophistication and timeless glamour. The brand’s handbags include Sac de Jour, LouLou, Solferino, and Kate, with polished silhouettes, rare leather, and the now-iconic YSL monogram. A fabled label where classic Parisian elegance meets a modern rebellious spirit, Saint Laurent makes bold and refined designs presenting stylishly effortless garments that carry authority and reminiscence of what a rock ‘n’ roll attitude could be. Saint Laurent bags exude confidence, sophistication, and unmistakable style. 

12.Balenciaga

High End Purse Brands

Established in 1917 by Cristóbal Balenciaga, the iconic fashion house is reputed for its daring designs and innovations in handloom creation. The Le Cagole, Hourglass, Neo Classic, and City Bag have stylized elements, rebellious detailing, and oversized hardware. Embracing a fusion of luxury with street-style sketches, Balenciaga continually reinvents fashion through experimental textures and unconventional shapes, thus fortifying its image as the pioneer of avant-garde style. A Balenciaga bag isn’t merely an accessory; it’s a modern luxury statement.

13.Valentino Garavani

Valentino handbag

Founded in 1960 by Valentino Garavani, Valentino is synonymous with Italian elegance, combining classic sophistication with contemporary flair. The brand’s handbags include the Rockstud, Locò, Roman Stud, and VLogo Signature bags, which feature luxurious leathers, bold and sturdy embellishments, and signature pyramid studs. Valentino has integrated timeless craftsmanship into its offerings, merging the glamorous with the preachy, striking the right chord for people who like subtlety. 

14.Loewe

Loewe bag

Founded in 1846 in Madrid, Loewe is renowned for its exceptional leather craftsmanship and modern, artistic approach to luxury. Geometric designs, supple leather, and inventive construction characterize the brand’s handbags: Puzzle, Hammock, Flamenco, and Amazona. Under the creative direction of Jonathan Anderson, Loewe has magically blended heritage craftsmanship with a contemporary, trend-sensitive look. A Loewe bag signifies subtle luxury addressed to those valuing tradition and original creativity. 

15.Burberry

High End Purse Brands

Burberry is an iconic British high-end brand founded by Thomas Burberry in 1856. The fashion house is popular for its trench coats with the iconic check pattern, their line of handbags are Olympia, Pocket, Title, and Lola, which combine traditional designs with structured silhouettes and modern cuts. The Burberry bags are the personification of heritage blended with a contemporary style for modern glam.

16.Alexander McQueen

Alexander McQueen bags

The brand was founded in 1992 by Lee Alexander McQueen with dramatic, cutting-edge designs, merging elegance with rebellion. The Skull Clutch, Curve Bag, Jewelled Satchel, and Peak Bag are some of the very well-known products of the brand thriving in the Gothic drama of the occult-stand for the dark-romance aesthetics of the label. In essence, a McQueen bag is not merely an accessory, but a powerful statement that exuberantly flaunts imperfect construction just for those who have an appetite for loud-edge luxury.

17.Tom Ford

Tom Ford clutch

When someone talks about bold glamour, sensuality, and modernity, they talk about Tom Ford. This luxury fashion house was established in 2005 and from that time the brand is popular for presenting streamlined silhouettes, highly polished finishes, and statement hardware with bags like Natalia, Alix, Jennifer, and Tara exuding refined glamour. Signature details can be seen in its products and especially in bags such as oversized zippers, polished gold hardware, and structured shapes that make Tom Ford bags stand out. A Tom Ford bag was meant for those who view confidence, power, and unapologetic opulence as intertwined.

18.Jimmy Choo

High End Purse Brands

Founded in 1996 by Jimmy Choo and Tamara Mellon, Jimmy Choo is considered a luxury brand worldwide and a high-profile name when it comes to red-carpet accessories. Although it is primarily a shoe brand, it has a line of handbags with sleek silhouettes, beautiful crystal accents, and high craftsmanship, such as Bon Bon, Callie, Diamond, and Varenne. The handbag marks the reunion between glamour and modern sophistication as it adds sparkle to evening elegance and day-to-day chic for someone who loves glamour, sophistication, and effortless grace.

19.Stella McCartney

Stella Mccartney

Founded in 2001 by Stella McCartney, the brand is a pioneer ethically and sustainably, being luxury with no compromise. Almost all Stella McCartney handbags, including Falabella, Frayme, S-Wave, and Logo Tote bags, are made of vegan leather, recycled materials, and eco-friendly innovations. The Falabella tote bag, which became an icon with its signature chain detailing and slouchy silhouette, remains a highlight of the brand. With the effortless chic combination of consciousness in craftsmanship, Stella runs a great name in the bags for those who love style, innovational calling, and sustainability within the realm of high fashion.

20.Mulberry

Mulberry bag

Shortly after its founding in 1971 in England, Mulberry was identified as a brand known for its traditional designs, immaculate workmanship in leather goods, and understated elegance. Signature handbags like the Bayswater, Alexa, Amberley, and Lily feature classic silhouettes, rich leathers, and signature Postman’s Lock hardware. Built on a background of British tradition, Mulberry blends rich craftsmanship with modern functionality, establishing a perfect balance between fashion and function. Sustainable practices, ethical sourcing, and eco-conscious manufacturing are values embedded in the DNA of the brand. A Mulberry bag embodies British luxury and is a natural essence of sophistication.

21.The Row

High End Purse Brands

Launched in 2006 by Mary-Kate and Ashley Olsen, The Row has earned recognition and accolades for its understated elegance, superb craftsmanship, and minimalist aesthetic. The brand’s handbags include Margaux, Sofia, Half Moon, and N/S Park Tote. Crafted from exquisite leather with sharp lines and refined detail, this quiet luxury ethos embodies The Row’s statement. The Row bags are designed for discerning luxury shoppers seeking tasteful, high-caliber products without excessive branding.

22.Gabriela Hearst

Gabriela hearst

In 2015, Gabriela Hearst founded the brand, which is known for sustainability, impeccable craftsmanship, and refined minimalism. Signature handbags such as Nina, Demi, Diana, and Baez flaunt sculptural silhouettes, indulgent materials, and a modern yet timeless look. Each Gabriela Hearst bag is made of ethically sourced leather using sustainable practices, merging eco-conscious innovation with high luxury. A Gabriela Hearst bag was made for those who appreciate sustainability, elegance, and exclusivity in luxury.

23.Delvaux 

Delvaux leather bag

Delvaux is the oldest operating luxury leather brand in the world, founded in 1829 in Belgium, and valued for its quality craftsmanship, timeless elegance, and muted heft. The signature bags include Brillant, Tempête, Lingot, and Cool Box, characterized by structured silhouettes, luxury leathers, and exquisite detailing where old heritage converges with modern sophistication. Every Delvaux bag is made by hand and in very limited quantities, providing a feeling of a work of art steeped in heritage. A Delvaux bag represents heritage and prestige and typifies discreet European luxury. 

24.Moynat 

High End Purse Brands

In Paris in the year 1849, Moynat began to be featured among one of the oldest luxury leather goods houses, praised for its meticulous craftsmanship, subtlety, and deep heritage of expertise in trunk-making. Signature handbags such as Réjane, Gabrielle, Mini Vanity, and Flori have structured silhouettes made of fine leather with a choice of hand-painted personalization that one can identify with French sophistication. Strongly artisan-oriented, the house produces bags in limited quantities, respecting the exclusivity and rarity of its pieces, making such a brand indeed a collector’s piece. 

25.Serapian

Serapin basket bag

Founded in 1928 in Milan, Serapian is a boutique luxury leather goods brand known for exceptional Italian craftsmanship, subtle luxury, exclusive materials, and understated elegance. Signature handbags such as the Meline, Secret, and Luna bags have sleek silhouettes, soft leathers, and the house’s own signature, Mosaico weaving technique handcrafted pattern unique to Serapian. The brand prides itself on discreet luxury and bespoke service, in limited production, its bags inevitably grow even more desirable to those who savor fine artisanal luxury with a Milanese touch.

26.Ralph Lauren Collection

Ralph Lauren bag collection

It was Ralph Lauren Collection himself who had set up the firm in 1967, and it represents the epitome of all the luxury craftsmanship, combining classic Americana with well-cut, refined sophistication. Signature handbags such as Ricky, RL50, and Wellington bags present structured silhouettes made from the highest leather that date back to the horse represented during the brand’s timeless design heritage. Cut with Italian artisanship, these bags are functional and chic, showing discreet yet powerful luxury. The Ralph Lauren Collection bag is a perfect personification of classic, effortless sophistication with modern contours. 

27.Mark Cross

High End Purse Brands

Dating back to 1845, Mark Cross ranks among the oldest luxury leather goods brands in the country and has built a reputation for its classical craftsmanship, vintage-inspired designs, and understated sophistication. Signature handbags-the Grace Box, Madeline, and Benchley bags-have shape, structure, polished hardware, and luxurious leathers, drawn from the rich history of the brand. Blending tradition and modern refinement, Mark Cross handles handcrafted leather goods and accessories like no one else, making Mark Cross bags a symbol of both timeless luxury and effortless elegance.

28.Telfar

Telfar green bag

Founded in 2005, Telfar is a New York-based brand that upended luxury with a blend of affordable, genderless, and accessible fashion. Known for its sleek, structured design, embossed T logo, and vegan leather construction, the brand’s signature Shopping Bag is often referred to as the “Bushwick Birkin.” Available in multiple sizes and vibrant colors, Telfar bags have become a hot commodity, frequently selling out as soon as they drop. Blending street style with luxury under its motto, “Not for You, For Everyone,” Telfar has made a Telfar bag into a statement on modern inclusivity and cultural impact.

29.Brunello Cucinelli

Brunello Cucinelli bags

Founded in Italy in 1978, Brunello Cucinelli stands for understated elegance, ethical craftsmanship, and the best materials you could find. Minimalist in design and ultra-luxurious in cashmere, bags such as the Bucket Bag, Leather Tote, and Crossbody Pouch are favored in soft neutrals, supple leather, and refined styling. More timeless than trendy, Brunello Cucinelli handbags incorporate a commitment to care and sustainability into innumerable and exquisite details. A Brunello Cucinelli bag is a favorite of people who appreciate luxury that is discreet enough and aristocratic. 

30.Aspinal of London

High End Purse Brands

In 2011, Aspinal of London embodied classic British chic, immaculate craftsmanship, and structured designs. From gorgeous handbags such as the Mayfair, Lottie, London Tote, and Midi Marylebone, these fashion bags are made from quality leathers often featuring heritage-inflected details, top-handle silhouettes, and elegant hardware. Their combination of accessible luxury has positioned Aspinall as a blend of classical craftsmanship meets modern refinement– bags that are just as perfect as they are chic for any day out or a night at an elegant soiree. The brand is also a player in small leather goods and accessories, providing pieces of timeless beauty, made distinctly British.

31.Goyard

goyard bag

Goyard was founded in Paris in 1853 and has a long history as one of the most earnestly prestigious and discreet luxury leather houses, with its trunks, luggage, and handbags being handmade. Its signature Goyardine canvas tracing a unique chevron pattern makes it instantly recognizable while remaining quite subdued and logo-free. Iconic bags such as the Saint Louis Tote, Artois, and Saïgon are lightweight, durable, and exhibit an impeccable level of craftsmanship. Goyard is not a mainstream luxury brand, there is no advertisement or online selling, just an air of exclusivity. So owning a Goyard bag expresses heritage and a rarity that is quite distinct to timeless Parisian luxury.

32.Judith Leiber 

Judith Leiber bags

Founded in 1963, Judith Leiber is synonymous with excess, craftsmanship, and artistic flair. Most known for its crystal-encrusted minaudières, Leiber handbags are miniature sculptures often in the shape of animals, food, and a fun assortment of objects. Iconic designs include the Cupcake, Precious Rose, and Fabergé Egg clutches keenly crafted by hand with Austrian crystals, intricate metalwork, and sumptuous detailing. Judith Leiber bags have been red-carpet favorites, as well as among collectors, and will blend glamour with creativity. The brand also offers evening accessories that position a Judith Leiber clutch as a statement of luxury and individuality.

33.Oscar de la Renta

High End Purse Brands

Established in 1965, Oscar de la Renta is recognized for the refinement and femininity of its designs as well as the exquisite craftsmanship that goes into each of its handbags. While most often known for its haute couture and eveningwear, the brand captures the same elegant and chic spirit of all its designs. Iconic designs like the Tro Bag, Alibi Clutch, and Oath Bag represent glamorous nights in luxurious materials with dainty embellishments and structured silhouettes.

34.Chloé

Chloe

Founded in 1952 by Gaby Aghion, Chloé is a name synonymous with bohemian elegance, feminine designs, and relaxed luxury. The bags, from Marcie, Faye, Drew, and Woody Tote, are made out of supple leather and usually feature soft silhouettes accented with signature hardware and artisanal detailing. A bag with the ultimate Chloé heart is indeed for you if you find boho-chic luxury mixed with an edgy twist absolutely irresistible.

35.Proenza Schouler

High End Purse Brands

Proenza Schouler was founded in 2002 as an exercise in metropolitan sleek and contemporary design with innovative craftsmanship by Jack McCollough and Lazaro Hernandez. The hand-assembled bags themselves (PS1, PS11, Courier) won praise for their decidedly structured silhouettes with utilitarian details, made with modern minimalism in mind. The PS1 quickly became an icon by packing in effortless cool and practicality. A Proenza Schouler bag is for that discerning woman who likes her modern elegance with an edgy, downtown feel. 

36.JW Anderson

JW Anderson

Founded in 2008 by Jonathan Anderson, JW Anderson is most notable in avant-garde, sculptural designs that combine British heritage with contemporary edge. JW Anderson’s handbags, including the Cap Bag, Chain Hobo, Twister, and Anchor Bag, are instantly recognized for their distinctive designs, oversized chain details, and experimental materials use. While pushing boundaries on modern luxury, JW Anderson’s exquisite mix of textures, gender-fluid fashions, and artistic references are created to reflect the brilliance of the new age in modern luxury. 

37.Maison Margiela

Maison Margiela

Founded in 1988 by Martin Margiela, Maison Margiela is known for its cutting-edge experimental designs, unusual craftsmanship elements, and deconstructed approach to fashion. The brand’s handbags, like Glam Slam bags, 5AC, Snatched, and New Lock Bags, feature unique shapes, minimalist branding, exposed stitching, and industrial elements. Margiela’s aesthetic merges high fashion and conceptual artistry, and thus the bags make an ideal option for people who appreciate modernity with understated luxury.

38.Etro

High End Purse Brands

Founded in 1968 in Milan, Etro is known for rich textiles, elaborate prints, and a free-spirited elegance. The brand’s handbags, such as the Vela, Crown Me, and Pegaso bags, often feature signature paisley patterns, superb leather construction, and artisanal embroidery complete with a boho-chic trademark touch. Known for mixing heritage with contemporary fashion, Etro accessories radiate vibrant eclectic charm. An Etro bag fits well with those who see the touch of luxury with an artistically inspired effect.

39.Ferragamo

Ferragamo Bag

Founded in 1927 by Salvatore Ferragamo, Ferragamo is known for its luxurious craftsmanship, innovative designs, and fine aesthetics. The popular handbags are Studio, Trifolio, and Vara Bow bags, which boast sleek lines, premium leathers, and signature details like the Gancini clasp and Vara bow. Inspired by Florentine craftsmanship, Ferragamo effortlessly blends tradition with contemporary sophistication, making bags timeless and versatile. Ferragamo is the ideal bag brand for those who admire classic luxury enhanced with modern design.

40.Coach

High End Purse Brands

Founded in 1941, Coach creates high-quality leather goods with a timeless design and accessible luxury. Bagged styles within the brand include the Tabby, Rogue, Pillow, and Willow Tote, with buttery-smooth leathers, timeless silhouettes, and trademark hardware. Where artisan craftsmanship continues, Coach mixes its legacy with modern fashion for a stylish yet practical finish. A Coach bag is good for any admirer of quality, craftsmanship, and outdoor casual American luxury. 

Luxury handbags are more than accessories, they are the symbols of craftsmanship, heritage, and timeless style. Whether you want a classic investment piece or a bold fashion statement, these 40 high-end purse brands will have something for every luxurious soul. Carrying a handbag from any of these luxury houses is more than mere fashion, it embodies an appreciation for artistry, legacy, and personal style in its purest form. 







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How’d They Make That? – University of Fashion Blog

How’d They Make That? – University of Fashion Blog


New York Fashion Week Fall 2025 – Christopher John Rodgers (Image credit: Fashionista.com)

If you’re a fashionista like me, watching runway shows during fashion week always gets me thinking, “how’d they make that”? Then I ask myself, “let me see whether we have a lesson at University of Fashion for that particular design detail, technique or silhouette”?

During New York Fashion Week Fall 2025, I was not only impressed with the work of designer Christopher John Rodgers, but saw many design details, techniques and silhouettes that we can teach you how to create.

SHAWL COLLAR

Shawl Collar by Christopher John Rodgers’ (Image credit: Fashionista.com)

Shawl collars are always a gorgeous design detail when used on blouses, dresses, jackets and coats. We have the perfect lesson to teach you how: Drafting a Shawl Collar & Variations.

REIMAGINED BALLOON SKIRTS

Image of Christopher John Rogers’ balloon skirt silhouette

The balloon, bubble or puffball skirt is defined by its voluminous silhouette and has appeared in different fashion eras especially during the 80s. This time it’s back with an amorphous, more creative edge. Learn how to drape this look in our lesson: Creative Draping- Strapless Taffeta Dress.

RUCHING & WAIST GATHERS

image of Christopher John Rodgers' ruched bodice & hip waist gathers

Christopher John Rodgers’ ruched bodice & waist gathers (Image credit: Fashionista.com)

Ruching is a design technique that involves gathering fabric along a seam to create texture or dimension. Learning what the appropriate gathering or shirring ratio for a particular fabric is key to the outcome. These UoF lessons will show you how ruching is done on a bodice and how to plan for gathers at the waistline: Creative Draping – The Art of Ruching and Gathered Skirt with Waistband.

BIAS COWL & HIP WAIST GATHERS

Image of Christopher John Rogers’ bias cowl neckline & hip waist gathers (Image credit: Fashionista.com)

Mastering the bias cut is an art form. Understanding which fabrics, when cut on ‘true bias’, create one effect, while ‘garment bias’ creates another. These are topics covered in our lesson, Bias Cowl Blouse.  The principles of creating a gathered hip waist look involve shirring ratio and gathering techniques. These skills are covered in our lesson, Yoke Dirndl Skirt.

Hopefully these images and lesson suggestions will not only demystify various techniques, but will inspire you to create your own variations based on Christopher John Rodgers’ brilliance.

 

 

 



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The Rise of Watersports Toys: Innovation Making Waves

The Rise of Watersports Toys: Innovation Making Waves


The watersports toy industry has undergone a remarkable transformation in recent years, evolving from simple inflatable rafts to sophisticated, technology-enhanced recreational equipment. This expanding market reflects changing consumer preferences, technological advancements, and a growing desire for unique outdoor experiences.

Recent market analysis by Grand View Research values the global water sports equipment market at $43.2 billion in 2023, with projections to reach $63.8 billion by 2030, growing at a CAGR of 5.7%.

Watersports toys are used by both adults and children, with different categories appealing to different age groups. The fastest market growth is actually occurring in adult-oriented premium products, with market research showing adults aged 25-45 as the primary purchasers of higher-end electric and technological watersports toys.

Market Growth Drivers

Several factors are fueling this impressive growth. According to a 2024 report by Allied Market Research, rising disposable incomes, increased interest in adventure tourism, and growing awareness of fitness benefits associated with water activities are primary catalysts. The COVID-19 pandemic also played a significant role in accelerating interest in outdoor water recreation, as people sought socially distanced activities.

The Outdoor Industry Association notes that there’s been a 37% increase in first-time water recreation participants who are now becoming regular enthusiasts, particularly in the 25-40 age demographic.

A Jet Fly Board at sunset in Lake Arlington,Texas - watersports toys
©Adobe – A Jet Fly Board at sunset in Lake Arlington,Texas

Categories of Watersports Toys

The watersports toy market encompasses several distinct categories, each with its own innovation trajectory and price points:

Towable Inflatables

These toys, pulled behind motorboats, have evolved from simple circular tubes to elaborate multi-rider platforms with enhanced stability and safety features.

Popular Options:

Basic single-rider tubes: $70-$150

Multi-rider towables (2-4 people): $200-$600

Premium towables with special features (LED lights, speaker systems): $600-$1,200

The WOW World of Watersports MOJO 3-person towable ($449) exemplifies the mid-range market with its advanced stabilization system and quick-connect tow point.

Personal Watercraft (PWC) Attachments

Innovations for Jet Skis and other PWCs have created entirely new recreational experiences.

Price Range:

PWC fishing racks: $300-$800

PWC platforms and docks: $700-$2,500

PWC-powered flyboards: $2,000-$6,000

The Flyride by Zapata Racing ($5,900) represents the premium segment, allowing riders to “fly” up to 35 feet above water, powered by PWC thrust.

Electric-Powered Innovations

Perhaps the most rapidly evolving category, battery-powered watersports toys have revolutionized what’s possible without traditional motors.

Examples and Costs:

Electric underwater scooters: $300-$1,500

Electric surfboards: $3,500-$12,000

eFoil boards: $8,000-$15,000

The Lift3 F electric hydrofoil ($12,500) exemplifies the high-end market with its carbon fiber construction and ability to “fly” above water at speeds up to 30 mph.

According to market research firm NPD Group, the electric segment saw a 118% increase in sales between 2021 and 2023, making it the fastest-growing watersports toy category.

eFoil surfing in the seaeFoil surfing in the sea
©Adobe – eFoil surfing in the sea

Inflatable Platforms and Structures

These versatile toys transform ordinary swimming areas into adventure zones.

Common Options:

Inflatable floating docks: $300-$1,200

Water trampolines: $700-$5,000

Inflatable obstacle courses: $2,000-$20,000+

Commercial-grade inflatable water parks can cost significantly more, with Aquaglide’s comprehensive setups reaching $100,000+ for large-scale installations.

Underwater Exploration Tools

Innovations are making underwater exploration more accessible to recreational users.

Price Points:

Mask-integrated snorkels with dry-top technology: $40-$120

Underwater scooters/sea jets: $300-$2,000

Consumer underwater drones: $800-$5,000

The CHASING DORY underwater drone ($499) represents the entry-level underwater exploration category, allowing users to capture HD underwater footage via smartphone control.

An inflatable trampoline in tropical watersAn inflatable trampoline in tropical waters
©Depositphotos – An inflatable trampoline in tropical waters

Sustainability Trends

Environmental consciousness is increasingly influencing the watersports toy industry. A 2023 study published in the Journal of Outdoor Recreation and Tourism found that 68% of water recreation enthusiasts consider environmental impact when purchasing equipment.

There’s a significant shift toward PVC-free materials and recycled components. Manufacturers are responding to consumer demand for products that minimize environmental impact while still delivering performance.

Leading brands like Red Equipment now use recyclable packaging and production processes that reduce carbon footprint by up to 50% compared to traditional manufacturing.

Watersport Equipment Rental Market Explosion

Not everyone can afford to purchase high-end watersports toys, driving remarkable growth in the rental market. According to data from Boatsetter and GetMyBoat, the peer-to-peer watersports equipment rental market has grown 78% since 2019.

Rental pricing typically runs 10-15% of purchase cost for daily rentals:

Basic towables: $25-$50/day

Electric surfboards: $200-$300/day

eFoils: $300-$500/half-day lesson and rental

Two inflatable towablesTwo inflatable towables
©Adobe – Two inflatable towables

Technology Integration

Smart technology is transforming the watersports toy experience. The 2024 Consumer Electronics Show (CES) featured multiple innovations integrating waterproof telemetry systems, GPS tracking, and smartphone connectivity.

The intersection of watersports and technology is creating entirely new experiences. From performance tracking apps to waterproof action cameras specifically designed for water toys, technology is enhancing both safety and the user experience.

The BOTE Inflatable Dock with integrated Bluetooth speakers ($1,599) exemplifies this trend of technology integration into traditional products.

Safety Considerations

With innovation comes the need for enhanced safety protocols. The U.S. Coast Guard reported a 25% increase in accidents related to newer watersports toys between 2019 and 2023, prompting industry leaders to enhance safety features and educational resources.

Many manufacturers now include comprehensive safety training videos with purchase, and organizations like the Water Sports Industry Association have developed specialized safety certifications for newer equipment categories.

An underwater scooterAn underwater scooter
©Adobe – An underwater scooter

The Future of Watersports Toys

Industry forecasts suggest continued innovation, with several emerging trends:

Greater democratization through more affordable entry-level options

Expanded use of sustainable materials

Integration of augmented reality experiences

Advanced stabilization technologies for easier learning curves

The convergence of materials science, battery technology, and digital integration is creating possibilities that were unimaginable just a decade ago.

As watersports toys continue to evolve, they’re transforming how people experience water recreation, making once-exclusive experiences more accessible while creating entirely new recreational possibilities. Whether you’re looking to invest in your own equipment or try the latest innovations through the growing rental market, the watersports toy revolution offers something for every water enthusiast and budget level.

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